Thriftizer Solutions LLP is seeking a highly skilled Meta Ads Expert with a strong background in managing Facebook and Instagram ad campaigns for e-commerce brands. The ideal candidate will possess exceptional communication skills, the ability to independently manage client accounts, and a strategic mindset to drive revenue growth through data-driven advertising.
Key Responsibilities:
- Develop, implement, and optimize high-performing Meta (Facebook & Instagram) advertising campaigns tailored for e-commerce brands.
- Conduct comprehensive audience research, A/B testing, and performance analysis to maximize return on ad spend (ROAS).
- Leverage data-driven insights to enhance ad performance, refine targeting strategies, and optimize conversion rates.
- Manage full-funnel advertising strategies, including prospecting, retargeting, and dynamic product ads (DPA).
- Collaborate with creative and content teams to develop compelling ad creatives and copy.
- Ensure seamless Meta Pixel setup, event tracking, and attribution analysis for accurate campaign measurement.
- Stay updated with Meta’s evolving algorithms, advertising policies, and industry best practices.
- Independently handle client communication, present performance reports, and provide strategic recommendations to enhance campaign success.
- Manage ad budgets effectively, ensuring cost efficiency while maximizing sales and lead generation.
Requirements:
- Minimum 3 years of hands-on experience in Meta (Facebook & Instagram) advertising for e-commerce businesses.
- Proven expertise in audience segmentation, conversion tracking, bid strategies, and performance analysis.
- Strong proficiency in Facebook Business Manager, Ads Manager, and Meta Pixel.
- Excellent analytical skills, with the ability to interpret complex data and translate it into actionable insights.
- Outstanding communication skills, with the ability to manage and build strong client relationships.
- Ability to work independently, manage multiple accounts, and deliver results under tight deadlines.
- Experience with Shopify, WooCommerce, Magento, or other e-commerce platforms is highly preferred.
- Familiarity with Google Ads, email marketing, and cross-channel digital advertising is a plus.
How to Apply:
Interested candidates are invited to submit their resume and a portfolio of successful ad campaigns to [email protected] .
Job Type: Full-time
Work Location: Remote
