Director of Sales | Greenwood Place Senior Living | Melbourne, FL
Salary: $65,000-$70,000 Base + Commission Opportunities
Greenwood Place Senior Living is a premier senior living community dedicated to creating a welcoming, warm environment for the residents who call our community home. We are committed to helping seniors and their families navigate important life decisions while providing exceptional service and care.
We offer competitive compensation, a comprehensive benefits package, commission opportunities, and a supportive team environment. If you are a relationship-driven sales professional who enjoys connecting with people and making a meaningful impact, we'd love to hear from you.
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Base Salary: $65,000-$70,000 annually
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Monthly and quarterly commission opportunities
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Additional performance-based incentives tied to occupancy and move-in goals
The Director of Sales is responsible for leading all sales and marketing efforts to drive occupancy growth and maintain strong community relationships. This role focuses on generating leads, conducting tours, building referral partnerships, coordinating move-ins, and creating strategic marketing initiatives that support the community's census goals.
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Develop and execute the community's annual sales and marketing plan
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Maintain and grow occupancy through effective lead management and relationship-building
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Conduct community tours, sales presentations, and follow-up activities with prospective residents and families
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Build and maintain relationships with referral sources, healthcare providers, local businesses, and community organizations
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Develop and participate in outreach programs, networking events, and community marketing initiatives
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Coordinate advertising, public relations, newsletters, social media, and other marketing efforts
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Monitor and manage lead generation, conversion metrics, and occupancy goals
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Oversee the move-in process to ensure a positive experience for residents and families
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Assist with budget development, forecasting, and departmental planning
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Monitor departmental performance and implement strategies to improve results
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Maintain compliance with company policies and applicable regulations
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Promote positive public awareness and strengthen the community's reputation in the local market
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Perform other duties as assigned
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Report directly to the Executive Director
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Provide leadership and direction for sales and marketing initiatives
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Exercise independent judgment while supporting occupancy and revenue goals
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Collaborate with community leadership to drive overall success
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Bachelor's degree in Marketing, Business, Communications, Healthcare Administration, or a related field preferred
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Minimum of three (3) years of sales, marketing, senior living, healthcare, hospitality, or related experience required
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Proven track record of meeting or exceeding sales goals
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Strong relationship-building, presentation, and communication skills
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Experience with CRM systems and lead management preferred
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Valid driver's license, reliable transportation, and current automobile insurance required
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Ability to travel locally for networking, outreach, and marketing events
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Ability to sit, stand, walk, bend, reach, climb stairs, and move throughout the community throughout the workday
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Ability to lift up to 15 pounds without assistance
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Competitive salary plus commission opportunities
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Medical, Dental, and Vision Insurance
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Life Insurance
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Paid Time Off (PTO)
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Paid Holidays
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Employee Assistance Program
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Career growth and advancement opportunities
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Supportive and collaborative work environment
If you are passionate about helping seniors, building meaningful relationships, and driving occupancy growth, we encourage you to apply and become part of the Greenwood Place Senior Living team.
Greenwood Place Senior Living is an Equal Opportunity Employer.
All offers of employment are contingent upon successful completion of a criminal background check, drug screening, employment verification, reference checks, and proof of eligibility to work in the United States.
