Overview
We are seeking a creative and detail-oriented Social Media Coordinator to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience across multiple platforms. This role requires a strong understanding of digital marketing trends, excellent communication skills, and a passion for storytelling through various media formats.
Responsibilities
- Develop, implement, and manage social media strategies to increase brand awareness and engagement.
- Create compelling content for various platforms including Facebook, Instagram, and TikTok.
- Monitor social media channels for trends and insights through social listening techniques.
- Analyze performance metrics using tools such as Google Analytics and web analytics to optimize campaigns.
- Collaborate with the management team to produce visually appealing graphics using Adobe Creative Suite, including Adobe Photoshop and Adobe Illustrator.
- Manage social media advertising campaigns, including Google and Instagram Advertising, to drive traffic and conversions.
- Conduct keyword research to enhance SEO efforts and improve content visibility.
- Engage with followers by responding to comments and messages in a timely manner while maintaining brand voice.
- Assist in public relations efforts by coordinating with influencers and managing relationships within the industry.
- Stay updated on the latest digital marketing trends and best practices in social media management.
- Event promotion: coordinate a strategy and design the digital media to promote events.
- Vendor relationships: build relationships online and in-person produce cross-promotional partnerships.
Skills
- Proficient in social media management tools such as Hootsuite, Buffer, or similar applications.
- Strong graphic design skills with experience in Adobe Photoshop and Adobe Illustrator.
- Knowledge of SEO best practices and keyword research techniques.
- Experience with content creation across various formats including photography and video editing.
- Familiarity with e-commerce platforms and their integration with social media strategies.
- Excellent proofreading skills with attention to detail in branding consistency.
- Strong relationship management abilities to foster partnerships within the industry.
- Understanding of digital marketing principles including social media marketing and public relations. Join us as we elevate our brand's online presence through innovative social media strategies!
Job Type: Part-time
Pay: $18.00 - $22.00 per hour
Benefits:
Application Question(s):
- Will you be able to travel to the other location in Queens?
Experience:
- Digital marketing: 1 year (Required)
Ability to Commute:
- Syosset, NY 11791 (Required)
Work Location: In person
