We’re searching for a Senior Copywriter of Creative who will concept, design, and execute innovative pharma-focused visual materials for integrated, cross channel initiatives including: large web initiatives, online advertising, digital marketing and broadcast, when applicable. Individuals should possess strong conceptual and 360-campaign development skills and an ego-less approach to elevating the agency’s creative offerings and brand work.
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Collaborate with creative team members to determine concept, brand and copy directions
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Ensure copy tone and style are consistent with brand and style guidelines
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Interact with project teams to understand business objectives and audience demographics
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Translate concepts into effective messages
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Contribute to brainstorming and creative brief development
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Work on multiple projects simultaneously and juggle writing demands
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Possess strong communication skills with a positive attitude
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Support more senior creative leads, and mentor and partner with those more junior
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You leverage the components of relevance in every program that you work on, checking alignment of relevance constantly and report misalignment to your team’s lead(s)
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You know the goals of every program that you work on and communicate those goals to the team consistently
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You understand the needs, motivations, and aspirations relevant to your audiences
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Four year degree
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4-7 years’ experience, preferably within a creative agency space
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Priority to candidates with DTC and HCP pharma experience
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Solid understanding of marketing and advertising principles
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Strong experience on large cross-channel and/or direct marketing initiatives across mediums
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Experience with online and offline media preferred
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Candidate must be open to travel as needed
