Nucar Auto Group is searching for a Social Media & Online Reputation Manager to strengthen the Nucar Brand while managing the company's online reputation across more than 25 dealership locations. The ideal candidate will be self-motivated and technically-inclined with strong skills related to developing social media content, graphics, photography and video while monitoring customer reviews.
Primary Job Functions:
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Create engaging social media content for Nucar's social media platforms, primarily supporting dealerships in Allentown, PA, New Castle, DE, and additional assigned locations.
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Plan, produce, film, and edit short-form and long-form video content for social media, including inventory features, promotional campaigns, weekly video series, dealership events, and branded content.
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Design graphics and visual assets for social media, including promotional posts, stories, reels, event graphics, and other digital marketing materials while maintaining brand standards.
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Capture high-quality photography of dealership inventory, employees, customer events, and dealership facilities for use across digital marketing platforms.
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Edit and optimize photos and creative assets for social media, websites, and other digital channels.
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Develop creative content calendars that align with marketing campaigns, promotions, and seasonal initiatives.
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Monitor social media trends and recommend new content ideas, formats, and best practices to maximize engagement.
Qualifications
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3 to 5 years professional experience digital marketing, social media management, content creation, or a related role.
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Knowledge of SEO fundamentals and digital marketing analytics
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Strong knowledge of Facebook, Instagram, TikTok, YouTube, LinkedIn, and emerging social media platforms.
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Proficiency in Adobe Creative Cloud, including Premiere Pro, Photoshop, Illustrator, and Lightroom (After Effects experience is a plus).
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Experience creating engaging video, graphic, and photographic content for digital platforms.
- Creative mindset with exceptional attention to detail.
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Experience in the automotive industry is preferred but not required.
We offer competitive salary and great benefits packages, including:
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Medical, Dental and Vision Insurance
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Short and long-term disability
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Company-paid Life Insurance
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401k with Company contribution
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Pet Insurance
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Paid Vacation, Personal Leave and holidays
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Customer and Recruitment Referral bonus Programs
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Career Advancement Opportunities
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Employee Discounts on sales, parts and service
