The Product Marketing Manager will manage all aspects of product marketing. The position will be responsible for all product decisions, marketing strategy, product introduction and aspects of product line management.
- Champion products through the ITT Stage Gate Development Process
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Work actively with Sales to develop opportunities for their product lines
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Develop periodic tactical plans for all product marketing activities
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Be familiar with and analyze competitors in our market segments
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Manage product life cycles including sustaining and obsolescence activities
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Work with Sales team to develop product pricing and discounting policies
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Develop and publish various reports on product sales history
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Forecast sales of new and existing products
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Work with Controller and Operations on product profitability and product line financials
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Business Development:
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Market scanning
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Customer analysis
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Concept development
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Business planning
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Marketing Communications:
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Internet and print content management
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Trade Show coordination and content management
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3D animation coordination
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Electronic marketing and lead generation
Requirements:
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BS Business, Marketing, Mechanical Engineering, Electrical Engineering or equivalent required
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10 years’ experience in sales and marketing
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10 years’ experience with Intellectual Property/ Patent Management for new technology
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10 years’ experience with contract terms & conditions negotiation; specifically, the capability to adapt pricing and business models required to introduce or reposition products in various markets.
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Above average communication skills for both internal and external sales application contacts
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Above average skills in Microsoft Office applications
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Demonstrated success in Business Development and Marketing
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High initiative, goal orientation, execution
Preferred skills:
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MBA Degree
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10 years’ experience in product management and product marketing in the Oil and Gas Exploration industry
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Experience with harsh environment materials and equipment
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Knowledge of oil and gas market and technology
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