Growth Marketing Specialist
Drive Growth. Measure Results. Make an Impact.
We are seeking a highly analytical and motivated Growth Marketing Specialist to help drive business growth through data, SEO, digital marketing, and performance analytics.
This role is ideal for someone who enjoys digging into data, identifying trends, solving problems, and continuously improving marketing performance. Whether you're an ambitious recent graduate with exceptional analytical skills or an experienced digital marketer with a passion for SEO and performance marketing, we're looking for someone who is eager to learn, take ownership, and make a measurable impact.
If you're naturally curious, enjoy figuring out why something works (or doesn't), and love using data to make better decisions, we'd love to meet you.
What You'll Do
- Monitor and analyze marketing performance across digital channels, SEO, paid advertising, social media, and lead generation campaigns.
- Track key performance indicators (KPIs) including website traffic, lead volume, conversion rates, cost per lead, and return on investment.
- Build reports and dashboards that provide actionable insights for leadership.
- Identify trends, opportunities, and areas for improvement using marketing data.
- Conduct keyword research and support ongoing SEO initiatives to improve organic visibility.
- Monitor website performance using tools such as Google Analytics and Google Search Console.
- Collaborate with internal teams and external marketing partners to execute and optimize campaigns.
- Test new marketing ideas, measure results, and recommend improvements based on data.
- Assist with content planning, website updates, email marketing, and digital campaigns as needed.
- Stay current on digital marketing trends, AI tools, and emerging technologies that can improve efficiency and results.
What We're Looking For
- Strong analytical and problem-solving skills.
- Passion for data, digital marketing, and continuous improvement.
- Highly organized with exceptional attention to detail.
- Self-motivated with a strong sense of ownership and accountability.
- Comfortable learning new software and marketing technologies.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects in a fast-paced environment.
- Naturally curious with a desire to understand how marketing drives business growth.
Qualifications
We're interested in candidates who fit one of the following profiles:
- Recent graduate with a degree in Marketing, Business, Analytics, Data Science, Communications, or a related field who is eager to build a career in growth marketing.
OR
- 3+ years of experience in digital marketing, SEO, marketing analytics, performance marketing, or a related role.
Preferred Experience
Experience with any of the following is a plus:
- Google Analytics 4 (GA4)
- Google Search Console
- Google Tag Manager
- Looker Studio
- SEMrush, Ahrefs, or similar SEO platforms
- Meta and Google Ads
- Excel or Google Sheets for data analysis
- AI tools such as ChatGPT, Claude, or Gemini
- WordPress or other CMS platforms
- Basic graphic design experience (Canva or Adobe Creative Suite)
Why Join Us?
We're building a marketing team that values curiosity, innovation, and measurable results. You'll have the opportunity to contribute ideas, learn new technologies, and see the direct impact of your work on business growth.
If you're someone who enjoys solving problems, loves data, and wants to grow your career in digital marketing, we'd love to hear from you.
Pay: $60,000.00 - $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- What is the largest marketing budget you have directly managed?
- Which metrics do you primarily use to evaluate marketing performance?
- Describe your experience tracking and optimizing multiple marketing channels.
Education:
Experience:
- Marketing: 3 years (Required)
Work Location: In person
