Full-Time | Salary: $92,000.00 – $95,000.00 per year
Are you a driven healthcare professional with a passion for relationship building, strategic growth, and connecting patients with exceptional care?
Rosedale Health & Rehabilitation is seeking an experienced Director of Business Development to lead our marketing and business development initiatives. This is an exciting opportunity to join a growing skilled nursing and rehabilitation community where your leadership and networking expertise will directly impact census growth, referral development, and resident care.
If you enjoy developing partnerships, expanding market presence, and working alongside a dedicated healthcare team, we'd love to hear from you.
The Director of Business Development is responsible for developing and executing strategic business development and marketing initiatives that drive admissions and strengthen referral relationships throughout the Richmond healthcare community. This role serves as the primary liaison between Rosedale Health & Rehabilitation and hospitals, physicians, case managers, discharge planners, assisted living communities, home health agencies, hospice providers, and other referral partners.
Develop and implement strategic business development plans to increase admissions and occupancy.
Build and maintain strong relationships with hospitals, physicians, case managers, discharge planners, insurance providers, and community partners.
Identify new referral opportunities and expand existing referral networks.
Represent Rosedale Health & Rehabilitation at healthcare events, networking meetings, community organizations, and professional associations.
Collaborate closely with the Admissions, Clinical, and Executive Leadership teams to ensure seamless resident transitions.
Analyze referral trends, market conditions, and competitor activity to identify opportunities for growth.
Track business development activities, referral metrics, and census goals while providing regular reports to leadership.
Deliver exceptional customer service to residents, families, referral sources, and community stakeholders.
Promote the organization's mission, values, and commitment to high-quality resident care.
Bachelor's degree in Business Administration, Healthcare Administration, Marketing, Nursing, or a related field preferred.
Equivalent healthcare business development, admissions, or marketing experience will be considered.
Previous experience in Skilled Nursing, Long-Term Care, Rehabilitation, Home Health, Hospice, or Healthcare Business Development is strongly preferred.
Proven success developing referral relationships and increasing census.
Excellent communication, presentation, negotiation, and relationship-building skills.
Strong organizational, analytical, and problem-solving abilities.
Self-motivated with the ability to manage multiple priorities in a fast-paced environment.
Proficiency with Microsoft Office and CRM or referral management software preferred.
At Rosedale, we recognize that our employees are the key to our success. We offer a supportive culture, opportunities for professional growth, and a comprehensive benefits package designed to help you thrive.
Competitive Annual Salary: $92,000.00 – $95,000.00
Daily Pay Available
Paid Time Off (PTO)
Medical, Dental, Vision, Life, and Disability Insurance
401(k) Retirement Plan
Employee Assistance Program
Wellness Program
Professional Development & Leadership Training
Career Advancement Opportunities
Collaborative Leadership Team
Employee Recognition Programs
The salary range for this position is $92,000.00 – $95,000.00 annually. Final compensation will be based on the selected candidate's experience, qualifications, skills, and overall fit for the position.
If you're an ambitious healthcare professional who is passionate about growing relationships, driving admissions, and making a meaningful impact in the lives of residents and families, we encourage you to apply today.
Join Rosedale Health & Rehabilitation and become part of a team dedicated to delivering exceptional care while continuing to grow one of Richmond's premier skilled nursing and rehabilitation communities.
Rosedale Health & Rehabilitation is committed to fostering a diverse and inclusive workplace where every employee is valued and respected. We are an Equal Opportunity Employer and do not discriminate in recruitment, hiring, promotion, or employment based on race, color, religion, sex, national origin, age, disability, protected veteran status, gender identity, sexual orientation, or any other status protected by applicable law. We proudly encourage veterans, active-duty military, reservists, National Guard members, and military spouses to apply.