Marketing Assistant – Automotive Dealership
Plaza Auto Mall – Brooklyn, NY
Full-Time | On-Site
Plaza Auto Mall is seeking an energetic, organized, and creative Marketing Assistant to support the day-to-day marketing efforts for our automotive dealerships.
This is a hands-on position for someone who understands social media, is comfortable creating content, and can help keep multiple marketing initiatives organized and moving forward. The ideal candidate is creative, dependable, comfortable working in a fast-paced environment, and interested in growing their career in marketing.
Responsibilities
- Assist with daily marketing activities across our dealership brands
- Help manage Instagram, Facebook, TikTok, YouTube, and other social media channels
- Coordinate and help create Instagram Stories, Reels, posts, and short-form video content
- Capture photos and videos of vehicles, customers, employees, dealership events, and promotions
- Develop content around:
- Customer testimonials and vehicle deliveries
- New and used vehicle inventory
- Sales and service promotions
- Employee spotlights
- Dealership events
- Educational and informational automotive content
- Trends, skits, and entertaining social content
- Assist with basic video editing, graphics, captions, and posting
- Maintain a social media/content calendar and make sure content is posted consistently
- Monitor comments, messages, reviews, and social engagement
- Help coordinate marketing campaigns with dealership managers and outside advertising partners
- Update website specials, promotions, photos, and other marketing materials as needed
- Assist with email and SMS marketing campaigns
- Track basic marketing and social media performance
- Research competitors, automotive trends, and social media trends
- Help ensure branding and messaging remain consistent across all dealerships
- Assist the Marketing Director with special projects and day-to-day administrative needs
Qualifications
- 1+ year of marketing, social media, content creation, or related experience preferred
- Strong understanding of Instagram, TikTok, Facebook, and short-form video
- Comfortable taking photos and shooting video with a smartphone
- Basic experience with Canva, CapCut, Adobe Creative Cloud, or similar tools is a plus
- Strong writing and communication skills
- Highly organized with strong attention to detail
- Able to manage multiple projects and deadlines
- Comfortable approaching customers and employees to create content
- Creative personality with an eye for what makes engaging social content
- Automotive experience is helpful but not required
- Valid driver's license preferred
What We're Looking For
We are not looking for someone who simply wants to sit behind a desk and schedule posts. We want someone who is willing to walk the dealerships, find content opportunities, interact with employees and customers, and help make our social media presence more active and engaging.
The right person will bring ideas to the table, stay on top of trends, and take ownership of making sure we consistently have fresh content.
What We Offer
- Competitive compensation based on experience
- Full-time, stable position
- Benefits package
- Paid time off
- Opportunity for advancement
- Exposure to multiple automotive brands and a significant advertising operation
- Opportunity to develop skills across social media, digital advertising, content creation, branding, and automotive marketing
Schedule: Full-Time, On-Site
Location: Brooklyn, NY
If you're creative, organized, social-media savvy, and looking for an opportunity to build your marketing career in a fast-moving environment, we'd like to hear from you.
To apply, please submit your resume. Candidates are encouraged to include links to any social media accounts, content, photography, videos, or other marketing work they have created.
Pay: $20.00 - $30.00 per hour
Work Location: In person
