Develop Sales Strategies:Create comprehensive sales plans to achieve the hotel's financial goals for rooms, food and beverage, and event spaces.-
Set Pricing & Rates:Determine room rates and pricing for other hotel services based on market conditions, competitor analysis, and demand.
-
Conduct Market Research:Analyze market trends, competitor activities, and customer demand to identify opportunities and refine sales strategies.
-
Forecast Revenue:Generate accurate sales forecasts to help the hotel plan for future revenue and manage budgets.
Team Leadership & Management
Lead Sales Teams:Oversee and motivate a team of sales professionals, providing guidance and training on sales techniques.-
Monitor Performance:Track the daily activities of the sales team and manage their performance against established metrics.
-
Coach & Mentor:Mentor sales staff on cutting-edge sales techniques and technologies to enhance their skills.
Client Relations & Business Development
Solicit New Business:Actively seek out new clients and accounts through various channels, including cold calls, mailings, and face-to-face meetings.-
Nurture Client Relationships:Build and maintain strong relationships with existing clients, as well as new corporate clients and event planners.
-
Negotiate Contracts:Draft and negotiate contracts with clients to secure new business and ensure profitable outcomes.
Marketing & Collaboration
Collaborate with Marketing:Work with the marketing team to develop and execute promotional campaigns and strategies to expand the hotel's client base.-
Utilize Digital Channels:Leverage social media, property websites, and other digital tools to achieve revenue goals.
-
Cross-Functional Collaboration:Liaise with other departments, such as revenue management, marketing, and operations, to ensure a unified approach to guest satisfaction and hotel profitability.
Sales Operations
Manage Client Information:Oversee and update customer relationship management (CRM) systems with account information and bookings.-
Oversee Events & Banquets:Manage sales efforts related to group bookings, conferences, and events held at the hotel.
-
Ensure Customer Satisfaction:Interact with clients to get feedback on service levels and product quality to identify areas for improvement.
