About DataTap Tech
DataTap Tech is a fast-growing Managed Service Provider (MSP) helping businesses leverage technology to improve security, productivity, and growth. We specialize in managed IT services, cybersecurity, Microsoft 365, cloud infrastructure, networking, VoIP, backup and disaster recovery, and strategic IT consulting. As we continue to grow, we're looking for a creative, data-driven marketing professional to help expand our digital presence and position DataTap Tech as an industry leader—not just in search engines, but across the next generation of AI-powered search platforms.
Position Summary
DataTap Tech is seeking a Brand & Digital Marketing Specialist to own our digital marketing strategy and establish our company as a recognized authority in the managed IT and cybersecurity space.
This is far more than a traditional marketing position. We're looking for someone who understands where search is heading and knows how to optimize content for Google, Bing, ChatGPT, Google Gemini, Grok, Claude, Perplexity, and other AI-powered search platforms.
You'll be responsible for creating high-quality technical content, improving our search visibility, increasing our online authority, and generating qualified leads through SEO, AI Search Optimization (AIO/GEO), digital advertising, and content marketing.
If you're passionate about AI, SEO, content strategy, branding, and technology, this is an opportunity to shape the future of marketing for a growing technology company.
ResponsibilitiesAI Search Optimization (AIO / GEO)
- Develop strategies that increase DataTap Tech's visibility within AI search platforms including ChatGPT, Google Gemini, Claude, Grok, Perplexity, Microsoft Copilot, and emerging LLMs.
- Research prompts, questions, and search behaviors businesses use when seeking IT services.
- Optimize content for AI-generated answers through structured formatting, passage-level optimization, schema markup, FAQs, citations, and semantic relevance.
- Monitor AI search performance and continuously refine content based on emerging AI ranking methodologies.
- Identify opportunities to have DataTap Tech referenced and cited as an authoritative source by AI platforms.
Qualifications
- 3+ years of experience in digital marketing, SEO, or content marketing.
- Experience managing WordPress websites.
- Strong understanding of technical SEO.
- Exceptional writing and copywriting skills.
- Experience creating long-form educational content.
- Familiarity with AI search optimization (Generative Engine Optimization/AI Optimization) or a strong desire to become an expert.
- Experience using SEO platforms
- Experience with Google Analytics 4, Search Console, and Google Tag Manager.
- Experience managing Google Ads and paid search campaigns.
- Knowledge of HTML and CSS.
- Strong project management and organizational skills.
- Ability to work independently while managing multiple projects.
Why Join DataTap Tech?
At DataTap, you'll have the opportunity to shape the marketing strategy of a growing technology company from the ground up. We're looking for someone who enjoys learning, experimenting, and staying ahead of industry trends—especially as AI continues to transform how businesses search for information. If you're excited about blending creativity, technology, and data to build a standout brand in the managed IT space, we'd love to hear from you.
datataptech.com
Pay: $20.00 - $30.00 per hour
Work Location: Remote