About Us
Oceanic Counseling Group is one of South Carolina's largest outpatient mental health practices, with a team of therapists across offices in Myrtle Beach, Carolina Forest, Murrells Inlet, Surfside Beach, West Columbia, Forest Acres, Irmo, Greenville, Anderson, and North Charleston — plus a growing virtual therapy division. We're expanding, and we're looking for someone to be the face of our practice across the state.
About the Role
This is a relationship-driven marketing role, not a desk job. You'll be on the road roughly 80-90% of the time, rotating through our markets week by week and building genuine, lasting relationships with physician offices, hospitals, schools, EAP contacts, community organizations, and other referral partners.
Your job is simple to describe and hard to do well: make sure that when a provider in South Carolina meets someone who needs counseling, Oceanic is the first name that comes to mind — and that referring to us is easy.
If you light up in a waiting room full of strangers, remember the name of the front-desk coordinator's dog, and would rather be in your car between appointments than in a conference room, you'll like this job.
What You'll Do
- Plan and run a weekly territory route across our markets, with regular face-to-face visits to primary care and specialty practices, hospitals, urgent care centers, school districts, and community partners
- Build and maintain relationships with referral sources — physicians, office managers, care coordinators, discharge planners, school counselors, and EAP representatives
- Educate referral partners on our services, specialties, insurance coverage, telehealth options, and how to refer
- Represent Oceanic at community events, health fairs, chamber functions, and professional association meetings
- Track visits, contacts, and referral activity in our CRM, and report on what's working
- Identify new referral opportunities in existing markets and help lay groundwork in new ones
- Serve as the feedback loop between referral partners and our clinical and administrative teams
- Meet weekly and quarterly referral growth targets
Travel, Vehicle & Work Location
This is an on-site position based out of our Forest Acres (Columbia) office. This role is not remote and does not offer work-from-home. You'll report to the office (You'll have your own office for your computer related tasks - i.e. sending faxes, making phone calls, etc.), pick up your company vehicle, and head out to your territory for the day.
- A company vehicle is provided for all business travel, along with a fuel card and full maintenance coverage — you will not put miles on your own car
- The company vehicle is kept at the office and is for business use only; you'll need your own transportation to and from the office
- You'll cover our statewide footprint, from the Grand Strand to the Midlands, Upstate, and Lowcountry
- Overnight travel is NOT typical or anticipated. With Columbia as the "home base," you can reach each area of SC in a 2-3 hour drive.
This role is best suited to someone who genuinely enjoys being on the road and is comfortable with a schedule that changes week to week.
What We're Looking For
Required
- 2+ years in outside sales, healthcare marketing, business development, community outreach, or a similar relationship-building role
- A track record of building referral or client relationships from scratch
- Comfortable with cold-calling in person — walking into an unfamiliar office and starting a conversation
- Genuinely friendly, outgoing, and energized by meeting new people
- Strong organizational skills and the self-discipline to manage your own schedule on the road
- Willing and able to travel
- Able to reliably commute to our Columbia office (this position is on-site, not remote)
- Valid driver's license and a driving record meeting the standards below
- Professional written and verbal communication
Preferred
- Experience in behavioral health, home health, hospice, senior living, or physician liaison work
- Existing relationships with healthcare providers in one or more of our South Carolina markets
- Bachelor's degree in marketing, communications, business, healthcare administration, or a related field
- CRM experience
Driving Requirements
This position involves operating a company-owned vehicle on a near-daily basis. All candidates must pass a motor vehicle record review before hire and annually thereafter, and must be approved as a covered driver under Oceanic Counseling Group's commercial auto insurance policy. To be eligible, you must:
- Hold a valid driver's license and meet our commercial auto carrier's minimum licensure requirements
- Have no DUI/DWI, reckless driving, hit-and-run, driving on a suspended license, or license suspension or revocation in the past 10 years
- Have no more than 2 moving violations and no at-fault accidents in the past 5 years
- Be acceptable to our commercial auto insurance carrier as a listed driver
- Agree to our company vehicle policy, including business-use-only operation and no personal use
SLED background checks and motor vehicle records will be obtained with your written authorization as part of our standard background screening process.
Compensation & Benefits
- Base salary: $50,000 / yr
- Incentive: Earn up to $10,000 annually in bonuses tied to meeting target metrics
- Company vehicle provided, including fuel card, insurance, and all maintenance — no wear and tear on your personal car
- Company laptop and phone (business-use only)
- Health, dental, and vision insurance available
- Paid time off and paid holidays
- 401(k) with company match
Oceanic Counseling Group is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by federal, state, or local law. Employment is contingent on a satisfactory background check and motor vehicle record review.
Pay: From $50,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Experience:
- marketing: 2 years (Preferred)
Ability to Commute:
- Columbia, SC 29204 (Required)
Work Location: In person
