About CIPRA
CIPRA is an AI-powered digital health platform transforming how healthcare organizations manage chronic conditions and value-based care. By combining connected devices, intelligent insights, and a personalized “digital twin,” CIPRA enables providers to improve outcomes, increase patient engagement, and drive sustainable revenue through programs like Remote Patient Monitoring (RPM) and Chronic Care Management (CCM).
We partner with health systems, medical groups, and provider organizations nationwide to deliver scalable, tech-enabled care between visits.
Role Overview
We are looking for a high-energy, results-driven Business Development executive to drive pipeline growth leading to commercial contracts and revenue growth. The selected executive will work closely with the leadership team, including the CEO, and will have direct influence over go-to-market strategy from day one.
This role is focused on outbound prospecting, lead generation, and sales engagement. You will be the first point of contact for prospective clients and play a critical role in building qualified opportunities, while also leading efforts to establish channel partnerships.
This is not a passive inbound role — this is someone who knows how to open doors, create interest, and generate customer engagement and revenue momentum, whether that's through a warm relationship, a sharp cold outreach, or a well-placed introduction.
Location & Travel
- Location: While the company is primarily located in San Diego, CA, this position is remote with travel for in-person meetings and industry conferences
- Travel: Estimated 25% — prospect visits, health system meetings, and 2–4 industry conferences per year
Key Responsibilities
- Identify and target healthcare organizations including:
- Primary care groups (10–50 providers)
- Specialty groups (cardiology, internal medicine, endocrinology, and other chronic-condition specialties)
- Health systems, ACOs/MSOs, and other value-based care organizations
- Execute outbound strategies across:
- Personal and company network
- Existing company partnerships, plus establishing new ones
- Lead generation platforms, email campaigns, and LinkedIn outreach
- Clearly communicate CIPRA's value across:
- RPM, CCM, and value-based care solutions, including how programs are reimbursed under Medicare and payer VBC contracts
- Revenue opportunities and operational efficiency for provider organizations
- Build and cultivate channel partnerships with EHR vendors, connected-device OEMs, RPM providers, ACOs/MSOs, and provider and payer innovation teams
- Manage and track outreach, pipeline, and forecasting in CRM
- Collaborate with leadership to refine messaging, targeting, and campaigns
- Provide market feedback to improve positioning, pricing, and product
- As the team scales, help recruit, onboard, and mentor future BD/sales hires
What Success Looks Like
- First 90 days: Ramped on CIPRA's clinical/reimbursement model; active pipeline of 4 qualified opportunities across all target segments, with at least one signed contract (typically private practice/specialty group) reflecting ~$1M ARR
- Steady state per quarter: Consistently meeting or exceeding pipeline of additional 5 qualified opportunities and additional commercial contracts reflecting ~$2M ARR
- Strong conversion from outreach → meetings → commercial contracts → live deployments
- Ability to engage healthcare decision-makers (C-suite and other executives at health systems, practice owners and admins, physicians, and clinical stakeholders)
- Building a predictable, scalable, and forecastable sales funnel
Qualifications
- 3–5+ years in sales and/or business development in healthcare
- Experience managing accounts from close to implementation success
- Experience selling digital health solutions and/or RPM/CCM services to health systems strongly preferred
- Demonstrated, named relationships with healthcare providers — private practices, and small and large health systems (be prepared to discuss specific organizations and the nature of the relationship)
- Proven track record generating outbound pipeline, including use of lead-generation services
- Experience building channel partnerships is a plus
- Excellent communication skills — confident, clear, and consultative
- Strong skills developing business development collateral as needed
- Comfortable speaking with healthcare executives and clinical stakeholders
- Highly organized and self-motivated
- Experience with CRM tools and modern AI-assisted sales/prospecting tools
What We’re Looking For
- Proactive and persistent — equally comfortable on the phone, in a boardroom, or working a warm introduction
- Strong ability to build rapport quickly and ask smart, consultative questions
- Naturally curious — wants to understand the customer's business and clinical workflow
- Resilient and driven by results
- Comfortable in a fast-moving startup environment, with the judgment to operate independently
Why CIPRA
- Opportunity to sell a cutting-edge AI healthcare solution
- High-impact role with direct visibility to leadership
- Clear path for growth into Account Executive or leadership roles
- Work with a team deeply experienced in healthcare and digital health
- Be part of transforming care delivery and patient outcomes at scale
Compensation
- Combination of salary compensation, performance-based commission and company equity participation
Pay: $5,000.00 - $10,000.00 per month
Benefits:
Application Question(s):
- Have you created or worked with Channel Partners?
- What is your average deal size in USD (in thousands)?
Experience:
- Business development and/or Sales: 2 years (Preferred)
Work Location: Remote
