Formed in 1983, the West Virginia Primary Care Association (WVPCA) is a private, non-profit membership association that represents West Virginia safety-net health care providers. WVPCA is the federally-designated primary care association for the state and is the link between federal, state and local entities providing health care for nearly 30%, or 1 in 3 of our state’s residents.
Our services assist members in providing high quality, cost-effective health care and address specific needs of administrators, clinicians, boards of directors, outreach workers and other center staff. We offer a wide variety of services targeted specifically toward the needs of West Virginia Community Health Centers in policy & advocacy, administration, cooperative purchasing, recruitment, information technology, and clinical care.
For more information, visit ww.wvpca.org, connect with the WVPCA on Facebook and follow @WVPCA on Twitter.
Essential Duties and Responsibilities
- Manage and oversee the use of marketing and outreach platforms including but not limited to: WVPCA website, social media (Facebook, Twitter, LinkedIn), Higher Logic, Quorum, and other customer relationship software.
- Oversee and manage educational and technical assistance events for the West Virginia Primary Care Association (WVPCA). This includes digital material development, event coordination, registration organization, evaluation forms, and all other materials necessary to conduct educational programs.
- The Director of Communications and Engagement uses literature, electronic search techniques and guidance from other staff to manage the creation of the electronic newsletter as well as other communication content.
In collaboration with leadership and other identified staff, create original educational and legislative materials for both internal and external readers annually.
Manage marketing campaigns and similar statewide patient education efforts.
Qualifications
· Bachelor’s degree and equivalent experience
· Experience in communications, marketing, and the development of graphic arts material
· Experience in website development and maintenance
Required Skills
· Strong communication skills to clearly articulate complex ideas and issues in written and oral forms
· Ability to work well in a professional team environment, including respect for different styles and personalities, enthusiasm for collaboration, communication, and appreciation for the critical role everyone plays in project and mission implementation
- Must have strong working knowledge of Microsoft Suite, Adobe, and Canva
- Must have strong writing and research skills
The West Virginia Primary Care Association does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.
Job Type: Full-time
Work Location: Hybrid remote in Charleston, WV 25314
