Job Description
Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service . Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge , Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
Job Summary
The Media Planner, Digital Performance Media will own the day-to-day logistics in the planning, implementing and maintaining of Performance Media campaigns , knowledge should be expand across strategy planning of search, programmatic, social, affiliate, and app marketing through a performance lens. Ultimately, this role drives innovation at the campaign level, and cultivates key partnerships to deliver the best digital media opportunities to the client. This individual will work closely with Performance Media Activation teams, including the Analytics teams across PM and Horizon general market . The planner should have the ability to synthesize performance data, applying learnings to media plans and being able to contribute to create a performance focused media strategy, while owning elements of planning , strategy, and collaborating with other internal channel stakeholders.
What You’ll Do
Strategy – 30%
Employ Horizon suite of planning, evaluation and buying tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
Monitor trends, tools, opportunities and applications in biddable environments, and appropriately apply that knowledge in conjunction with performance teams
Campaign Management & Execution – 10%
Oversee trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly , QA’ing all pixels
Reporting & Analysis - 4 0%
Relationship Management - 2 0%
Engage and effectively interact with other Horizon departments, i.e. Business Solutions , Traffic, Operations
Preferred Skills & Experience
Certificates, Licenses and Registrations
N/A
Physical Activity and Work Environment
N/A
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The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$66,300.00 - $85,000.00
A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
