Company Overview
MTH Landscaping provides commercial landscape maintenance, snow and de-icing, irrigation, and commercial landscape installation services across Michigan. We are building a stronger marketing engine and need consistent, professional content captured directly from the field and published reliably.
Position Summary (Full Workflow Ownership)
We are hiring a part-time Content Marketing Specialist who will own the full workflow: plan content, capture on-site photo/video, edit, write captions, schedule, and publish across channels. Content is LinkedIn-first and targeted to commercial decision-makers (property managers, facility teams, developers/GCs). This is a business development support role, not influencer marketing.
This position reports directly to ownership and operates independently, with a quick weekly check-in for priorities and approvals.
Key Responsibilities
- Build and manage a monthly content calendar (LinkedIn primary; IG/FB secondary)
- Conduct 3 to 4 on-site content capture visits per month (commercial sites)
- Capture and edit professional-quality photos and short-form video
- Write captions and publish consistently (including scheduling)
- Produce structured marketing assets:
- Before/after project spotlights
- Proof-based “here’s what changed” content
- One commercial case study per month (1 page, PDF or web-ready)
- Maintain an organized internal content library (folders by date/property/service)
Deliverables (How Performance Is Measured)
Monthly minimums
- 12 LinkedIn posts (3 per week)
- 8 IG/FB posts (repurposed)
- 4 short videos (15 to 45 seconds, vertical)
- 1 commercial case study (1 page, PDF or web-ready)
- 150+ edited photos + 20+ usable clips delivered and organized
Requirements
- Professional-quality gear for photo/video capture (camera or high-end smartphone) and editing tools. We do not provide a camera or drone.
- Reliable transportation (Sandusky-based with Metro Detroit travel)
- 2+ years experience in content marketing and/or media production
- Experience managing business social channels end-to-end (planning, writing, scheduling, posting)
- Proficiency with editing software (Adobe, CapCut, Final Cut, etc.)
- Comfortable working around active job sites and equipment
- Strong organization, communication, and follow-through
Preferred Qualifications
- B2B or service-based marketing experience
- Experience in construction, landscaping, or trades
- Experience producing case studies and collateral that supports sales
- Understanding of LinkedIn marketing for B2B services
How to Apply
Please submit:
- Resume
- Portfolio (required)
- Examples of B2B content (case studies preferred)
- Brief explanation of how you would position commercial snow removal services in your marketing approach
Pay: $18.00 - $30.00 per hour
Experience:
- B2B marketing: 2 years (Required)
- Content creation: 2 years (Required)
- Photography: 2 years (Required)
- Videography: 2 years (Required)
- Social media management: 2 years (Required)
- Social media marketing: 2 years (Required)
- Photo editing: 2 years (Required)
Shift availability:
Willingness to travel:
Work Location: Hybrid remote in Lexington, MI 48450
