ABOUT THE ROLE
Clean Nutra is one of the fastest-growing supplement brands on TikTok Shop — and we're just getting started. Creators are at the heart of how we grow, and we're looking for the person who wants to own that engine completely.
As Director of TikTok Creators, you'll lead the full creator operation: signing top-tier talent, building a team that executes at a high level day-to-day, and running live commerce sessions in our Las Vegas studio. This is one of the most exciting roles at the company — you're sitting at the intersection of culture, commerce, and content, and every creator you bring on is a direct line to revenue.
We want to build a creator program that the best talent in the space actively seeks out — one that's known for great partnerships, great energy, and results that speak for themselves. If you're the kind of person who lives and breathes TikTok, knows how to spot talent early, and gets fired up about building something people love being a part of, this was written for you.
WHAT YOU'LL OWN
Creator Recruitment & Partnerships
- Own the strategy for attracting and signing top-tier TikTok creators to the Clean Nutra affiliate and partner roster
- Build and maintain a high-quality creator pipeline — identifying talent before they peak, not after
- Negotiate partnership terms, commission structures, and deal agreements directly with creators and their management
- Develop tiered partnership structures that give creators a clear path from affiliate to brand partner to featured talent
- Position Clean Nutra as a brand creators genuinely want to work with — building a reputation in the creator community that drives inbound interest
This role is for someone who gets genuinely excited about creator culture — someone who sees TikTok as a real business channel, not just a marketing add-on. You have strong opinions about what a great creator partnership looks like, and you've built programs that creators actually loved being a part of. You lead with high standards and even higher energy. You can move between the strategic and the tactical without losing momentum — one hour you're in a negotiation, the next you're reviewing live session performance, the next you're coaching your team.
You're not here to manage what exists. You're here to build something significantly better — a creator department that top talent seeks out and that consistently drives revenue at scale.
