As the centers of student life on campus, the Student Centers department provide welcoming places for the UNC Charlotte community and guests. Our team enriches the university and community experience by providing quality services and spaces within these facilities.
Primary Purpose of Position
The Assistant Director for Esports Media will, under the direction of the Esports Program Director, lead the creation and development of all Charlotte Esports media operations, including but not limited to all streaming broadcast operations and programming, social media marketing and development, program branding, photography, videography, VOD editing and production, graphic design, website upkeep, and other forms of content creation. This position will report to the Esports Program Director and assist the Program Director with community collaborations and additional duties for the program as required. This position will travel as required to support the varsity teams and will supervise student employees. As part of the Student Centers department, this position will provide media and marketing support to the department as needed.
Summary of Position Responsibilities
- Lead in the development and management of all social media channels for Charlotte Esports (Twitch, Instagram, X, etc.) while continuing present and future media content rollouts with the goal of community development and engagement.
- Develop, implement, and manage the required technical and personnel streaming systems to broadcast Charlotte Esports Twitch content and other relevant streaming content across all platforms with the goal of growing our local and national audience alongside our competitive presence within collegiate esports.
- Photograph and catalogue headshots and other static/dynamic media for our Charlotte Esports varsity players for both fall and spring seasons. Develop an organization and record-keeping system for said catalogue.
- Develop and implement an ongoing 2-week content creation calendar for all Charlotte Esports media with a goal of a minimum of 4 content pieces per week.
- As Charlotte Esports, collaborate with the Niner Esports Club to develop marketing and branding strategies to bring gaming on campus to a broader audience and grow NinerCon LAN and community takeovers attendance.
- Lead the creation and implementation of Charlotte Esports community events centered around gaming on campus – both within esports and within the greater gaming space (casual games, tabletop community, variety streams, let’s play sessions).
- Serve as the first point of contact for all social media partnerships and media activations across Charlotte Esports collaborations.
- Serve as a secondary advisor for the Niner Esports Club by leading all media and streaming collaborations between Charlotte Esports and the Niner Esports Club
- Assist in the development and implementation of Charlotte Esports Summer Camps through targeted reach-outs and consistent communications with academic partners/pipelines, as well as lead the development of the academic component of media integration for esports within said camps.
- Support Student Centers’ objectives in social media and marketing needs and provide broader department support during off-season and low-volume periods.
- Support Student Center and Student Engagement across initiatives, projects, and University events aimed at enriching the community at UNC Charlotte and beyond.
- Design and develop present and future professional development/career opportunities within Charlotte Esports media operations for students as workers, interns, and volunteers.
- Additional projects as assigned by the Esports Program Director.
Minimum Education/Experience
Bachelor’s degree or an equivalent combination of education and experience
Preferred Education, Knowledge, Skills and Experience
- Master’s degree /certification in graphic design or similar field
- Previous experience launching esports media and marketing operations
- Previous experience in a collegiate esports environment
- Previous experience in an esports team or esports space management
- Experience in grant or proposal writing
Necessary Certifications/Licenses
n/a
Preferred Certifications/Licenses
n/a
Special Notes to Applicants
- The finalist will be subject to a Criminal Background Check and/or a Motor Vehicle Report.
- The Search Committee will not contact references without first verifying permission with the finalist.
- Please ensure your resume reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions.
- UNC Charlotte Benefits Information: https://hr.charlotte.edu/benefits/benefits-overview/
Posting Open Date
07/10/2026
Posting Close Date
07/24/2026
Proposed Hire Date
08/17/2026
If time-limited please indicate appointment end date
