Job Summary
We are seeking a dynamic and detail-oriented E-commerce Associate to join our online retail team. In this role, you will be managing and optimizing our storefronts, ensuring a seamless shopping experience for customers. Your expertise will drive traffic, enhance product visibility, and boost sales through digital marketing and website management.
Responsibilities
- Manage daily operations of e-commerce platforms, including product listings, updates, and inventory management. Utilizing SHOPIFY & AMAZON, etc.
- Implement and optimize SEO strategies utilizing SEO tools to improve search engine rankings and increase organic traffic.
- Develop content for product descriptions and campaigns to attract and convert visitors.
- Design eye-catching graphics and visuals using Adobe Photoshop, Adobe Creative Suite, and Canva to enhance online storefronts and marketing materials.
- Execute paid advertising campaigns across social media platforms such as Facebook Advertising and Google Ads (including Google AdWords), monitoring performance through web analytics reporting tools like Google Analytics.
- Conduct keyword research and perform SEM (Search Engine Marketing) campaigns to maximize visibility and ROI.
- Analyze web analytics data to generate insights on customer behavior, campaign performance, and website traffic; adjust strategies accordingly for continuous improvement.
- Coordinate email marketing campaigns using marketing automation tools to nurture leads and retain customers.
- Manage social media advertising campaigns across multiple channels, ensuring consistent brand messaging and engagement.
- Collaborate with cross-functional teams on website management, technical troubleshooting with HTML, CSS, JavaScript, SQL, and website optimization efforts.
Skills
- Proficiency with SEO tools such as SEMrush or Ahrefs and web analytics platforms like Google Analytics and Google Tag Manager.
- Strong knowledge of digital marketing channels including paid search marketing, social media marketing, email marketing, and performance marketing.
- Experience with website management systems such as WordPress or similar CMS platforms.
- Skilled in graphic design software including Adobe Photoshop and Adobe Creative Suite for content creation.
- Technical proficiency in HTML, CSS, JavaScript, SQL for website customization and troubleshooting.
- Ability to conduct keyword research effectively to inform content strategy.
- Excellent copywriting skills with a focus on compelling product descriptions and promotional content.
- Familiarity with marketing automation tools for campaign setup and performance tracking.
- Strong analytical skills with the ability to interpret data reports for strategic decision-making.
- Experience managing social media advertising campaigns across platforms like Facebook Ads Manager.
- Knowledge of B2B marketing strategies is a plus.
Join us if you're eager to leverage your digital marketing expertise in a fast-moving e-commerce environment! We value innovation, creativity, and a proactive mindset that drives results while providing opportunities for professional growth within our collaborative team.
Pay: $15.00 - $21.00 per hour
Work Location: Remote
