PARASOL PROJECTS
Sales Manager
New York, NY | Full-Time | On-Site (5 days/week)
About Parasol Projects
Parasol Projects is a New York-based experiential marketing and Pop-Up activation company founded in 2012. We own and lease premier commercial spaces across the city, which we offer exclusively to brand clients for pop-ups, activations, and immersive retail experiences. Over the years we have partnered with more than 1,500 brands from around the world — including Anthropologie, Urban Outfitters, Dom Pérignon, Clarins, Capital One, Fila, Everlane, and the New York Rangers.
Beyond the space itself, we offer clients a full suite of in-house production and marketing services, making Parasol a true one-stop partner for bringing a brand moment to life in New York City.
We are a small, tight-knit team that runs lean and moves fast. Our work is guided by a clear set of values: Reliability & Trust, Flexibility & Agility, Creativity & Experience Design, Community-Driven Impact, Partnership Over Transaction, and Excellence in Execution. If you thrive in an entrepreneurial environment and want to do meaningful work with iconic brands, this is the role for you.
The Role
As Sales Manager, you will lead the full sales cycle for Parasol's rental and Pop-Up business. You will be responsible for responding to inbound inquiries, working with brands to find the perfect space for their activations! You will lead a dedicated team including a full-time on-site Sales Assistant and a full-time remote Assistant, setting goals, maintaining alignment, and driving performance across the group. You will also play a key role in expanding our venue portfolio by scouting for new locations, working with the marketing team to onboard and publishing listings for new spaces. This is a high-impact, in-person leadership role based full-time at our NYC office.
Key Responsibilities
- Oversee and manage the rentals of Parasol's owned, leased and third-party spaces, consistently meeting and exceeding revenue targets.
- Manage the full rental booking process from initial inquiry through signed agreement.
- Use Hubspot – Manage the sales pipeline and update contact records.
- Develop and grow client relationships with brands, agencies, and independents seeking Pop-Up and activation space.
- Lead and manage a team of two direct reports (on-site Sales Assistant and remote Assistant) — setting clear goals, tracking performance, and keeping the team aligned.
- Sell and coordinate Parasol's in-house production and marketing services as part of client packages.
- Scout and evaluate new spaces for onboarding into Parasol's venue inventory
- Write and publish compelling venue listings for new locations on the Parasol website.
- Respond to inbound inquiries from property owners and leaseholders interested in listing on Parasol's platform.
- Leverage AI tools to improve productivity across sales, listing creation, and team workflows.
- Attend and lead regular team meetings and contribute cross-functional updates and client insights.
What We're Looking For
- 3+ years of sales experience in Real Estate, Pop-Up spaces, event venues, hospitality, hotels, or a related field.
- Expert at using Hubspot or similar CMS systems.
- Experience negotiating Leases and License Agreements.
- Expert using Google Suite: Gmail, Sheets, Docs
- Proven track record of meeting or exceeding revenue targets.
- Experience managing or leading a small team — setting goals, running check-ins, and keeping people on track.
- Experience writing and managing venue or property listings directly on a website — adding new listings, editing content, and keeping pages up to date.
- Proficient with QuickBooks for client invoicing and billing.
- Experience using DocuSign to prepare and send client agreements.
- Comfortable using AI tools (e.g. ChatGPT, Claude, or similar) to improve speed and output quality.
- Strong network within NYC's creative, retail, or events community is a plus.
- Entrepreneurial mindset — comfortable building process in a fast-moving environment.
- Excellent communication and negotiation skills.
- Highly organized, self-motivated, and reliable.
- Able to commute for work on-site in NYC five days per week.
Compensation & Benefits
- $70,000 to $75,000 base salary + $8,000 to $15,0000+ for performance-based commission structure.
- Paid vacation and sick days.
- Work directly with the founding team in a high-ownership, high-visibility role.
- Opportunity to grow with a rapidly expanding company.
- 401k matching - after one year of employment
Pay: $80,000.00 - $90,000.00 per year
Benefits:
- 401(k) matching
- Flexible schedule
- Paid time off
Work Location: In person
