- Own, lead, and oversee all annual appeal campaigns, serving as the primary
strategist and project manager from concept through execution and evaluation.
- Develop annual appeal strategies and timelines aligned with revenue goals, audience
segmentation, and organizational priorities.
- Create and oversee compelling multi-channel campaign messaging for direct mail,
email, online giving pages, and integrated digital outreach.
- Direct donor segmentation, list development, and targeting strategies using donor
data and analytics.
- Oversee campaign budgets, vendors, design, printing, and production to ensure
cost-effectiveness and quality.
- Work with Marketing & Events Coordinator to develop cross-channel campaigns and
messaging around appeals.
- Analyze campaign results, donor behavior, and ROI to continuously improve
performance and inform future strategy.
- Manage the organizations monthly giving club (Bread and Butter Club). Lead the
growth and stewardship of the monthly recurring giving program including
acquisition, retention, upgrades, and stewardship.
Planned Giving
- Lead and manage Mama’s Kitchen’s planned giving and legacy giving program in
collaboration with the Chief Development Of�icer.
- Develop and implement strategies to identify, cultivate, and steward planned giving
prospects, including long-term donors and loyal annual supporters.
- Serve as a point of contact for donors interested in bequests, bene�iciary
designations, and other deferred or legacy gifts, in coordination with legal and
�inancial advisors as appropriate.
- Work with Marketing & Events Coordinator to oversee the creation donor
communications and marketing materials related to planned giving, ensuring
messaging is clear, sensitive, and mission-aligned.
- Integrate planned giving outreach into annual appeals, donor stewardship, and
major giving strategies where appropriate.
- Track, document, and steward planned giving intentions and commitments in the
donor database, ensuring accurate records and long-term relationship management.
- Support leadership in recognizing and stewarding legacy donors through
appropriate acknowledgment and ongoing engagement.
Government Relations & Public Funding
- Collaborate with the Chief Development Of�icer and CEO to de�ine and advance
strategies for government funding, advocacy, and relationship management.
- Maintain knowledge of federal, state, county, and city funding opportunities,
procedures, and priorities relevant to Mama’s Kitchen.
- Provide oversight and guidance on government grants, contracts, and discretionary
funding opportunities.
- Manage stewardship of government of�icials and their staff, including site visits,
brie�ings, event invitations, and ongoing communication.
Updated January 2026