ABOUT RELIABLE ENERGY PARTNERS
Reliable Energy Partners is a forward-looking propane distribution company focused on delivering dependable service and superior energy solutions to residential and commercial customers. The company is committed to connecting customers with a safe, affordable, and sustainable fuel option while building strong partnerships, supporting communities, and driving long-term growth through operational excellence and customer acquisition.
SUMMARY
The Sales Director is a senior leadership role reporting directly to the Chief Operating Officer and responsible for driving revenue growth, market expansion, and sales performance across multiple locations and states. This leader will oversee field sales management while building and scaling inside sales capabilities. The ideal candidate combines strong commercial leadership and a proven ability to coach teams, build structure, and deliver measurable results.
DUTIES AND RESPONSIBILITIES
May include, but are not limited to, the following:
- Lead the company’s sales strategy in alignment with business growth objectives and operational priorities.
- Lead the oversight and direction of our third-party marketing partner and lead generation.
- Accountable for achieving company sales growth targets, customer acquisition objectives and margin goals across all markets.
- Direct, coach, and develop a team of 6 to 10 direct sales managers across multiple sites and states, ensuring accountability, consistency, and performance improvement.
- Establish sales goals, performance metrics, and reporting cadences; track results and use data to drive decision-making and corrective action.
- Develop and manage annual sales and marketing budgets while ensuring allocation of resources as well as the return on the investment.
- Develop and implement sales training programs, onboarding processes, coaching routines, and sales manager development plans.
- Design and stand up an inside sales team, including structure, hiring profiles, process design, scripts, activity expectations, and performance measurement.
- Partner cross-functionally with operations and leadership teams to align market strategy, customer experience, pricing approaches, and service delivery.
- Support expansion into new markets and locations through local market planning, sales playbooks, and targeted customer acquisition strategies.
- Support integration of acquisitions, sales processes, customer communication and new growth planning.
- Build a culture of high performance, collaboration, customer focus, and continuous improvement.
- Develop customer retention and win-back strategies to maximize customer value as well as reduce attrition.
Required Qualifications
- Bachelor’s degree in business, marketing, sales, or a related field, or equivalent combination of education and experience.
- Minimum of 5 to 7 years of progressive leadership experience in sales management, including direct management of 6 to 10 sales managers across multiple sites and states.
- Demonstrated success leading geographically dispersed sales organizations in B2B sales environments and driving measurable revenue growth.
- Experience building sales infrastructure, including training, goal setting, KPI development, pipeline or results tracking, coaching, and accountability systems.
- Extensive expertise using CRM systems to drive data driven decisions and coaching; e.g. win rates, close rates, proposals, etc....
- Proven ability to create processes, lead change, and build teams in a growth-oriented, multi-location environment.
- Strong communication, leadership, analytical, and organizational skills.
- Ability to travel as needed across company locations.
Preferred Qualifications
- Reporting location preference is Tampa, FL but will consider a hybrid reporting roll based on experience.
- Propane industry experience is strongly preferred.
- Experience in a distributed service, energy, logistics, or route-based business model is a plus.
- Background in launching or scaling inside sales functions and lead generation programs.
- Experience working closely with senior operational leadership in a fast-growing organization.
Compensation & Benefits
- Competitive salary based on experience.
- Performance-based bonuses.
- Health, dental, and vision insurance.
- Retirement plan with company match.
- Paid time off and holidays.
Pay: From $100,000.00 per year
Application Question(s):
- Largest sales team lead? Number of direct reports?
- Annual revenue responsibility?
- Largest budget managed?
- Revenue growth achieved in the last three roles?
- Experience with in route based service industries?
- Experience with acquisitions and integrations?
Work Location: In person
