E-Commerce Marketplace Specialist
We are seeking a highly motivated and results-driven E-Commerce Marketplace Specialist to manage and grow our online sales across multiple platforms. The ideal candidate has hands-on experience with Amazon Seller Central, Amazon APIs, PPC advertising, Google SEO, TikTok Shop, and other online marketplaces. This role is responsible for optimizing product listings, driving traffic, improving conversions, and expanding our digital presence.
Key Responsibilities
- Manage and optimize Amazon Seller Central accounts, including titles, bullet points, descriptions, keywords, and images.
- Work with Amazon APIs and third-party integrations to automate inventory, orders, pricing, and reporting.
- Develop and execute SEO strategies to improve Google search rankings and practices to improve product visibility and organic ranking.
- Manage product listings across multiple online marketplaces, including Amazon, Walmart Marketplace, Shopify, TikTok Shop, and other e-commerce platforms.
- Create and optimize product titles, bullet points, descriptions, keywords, images, and A+ Content.
- Analyze sales performance, advertising metrics, and customer behavior to identify growth opportunities.
- Monitor inventory levels, coordinate with fulfillment teams, and minimize stockouts or overstock situations.
- Collaborate with marketing, customer service, and operations teams to improve customer experience.
- Implement promotional campaigns, coupons, and seasonal marketing initiatives.
- Troubleshoot marketplace issues, listing suppressions, and account health concerns.
- Stay current on marketplace policies, algorithm updates, and emerging e-commerce trends.
- Respond to customer reviews and questions and resolve any listing or account issues that may arise.
- Prepare weekly and monthly performance reports and present findings to the team.
- Analyze market trends, competitor activities, and customer insights to identify growth opportunities and strategic positioning.
- Lead product launch strategies, including go-to-market planning, promotional campaigns, influencer collaborations, and cross-channel coordination.
- Collaborate with creative and design teams to develop high-converting ad creatives, A+ content, storefronts, and landing pages.
- Perform additional duties and responsibilities as assigned
- Create, manage, and optimize Amazon PPC campaigns to maximize ROI and sales goals.
Required Qualifications
- 3+ years of experience managing Amazon Seller Central.
- Experience working with Amazon Selling Partner API (SP-API) or other Amazon integrations.
- Strong knowledge of Amazon PPC advertising.
- Experience with Google SEO and keyword research.
- Experience managing TikTok Shop and social commerce platforms.
- Familiarity with Shopify, Walmart Marketplace, or similar e-commerce platforms.
- Experience with inventory management systems and ERP integrations.
- Familiarity with AI tools for content creation and marketplace optimization.
- Experience using automation tools, APIs, and workflow platforms.
- Excellent problem-solving and organizational skills.
- Ability to manage multiple projects in a fast-paced environment.
- Strong written and verbal communication skills.
- Bilingual in English and Korean required.
About the Company
We are a leading hair styling product manufacturer, trusted and loved by professionals across the country. Our mission is to elevate hairstyles by creating high-quality products that deliver exceptional results while making styling easier for everyone. Our dedication to quality and innovation has earned us a loyal and growing following among industry professionals.
Inclusivity is at the core of everything we do. We design a diverse range of products in various colors and scents, allowing everyone to create a unique styling experience that reflects their individual personality and style. We believe everyone deserves products that celebrate their uniqueness and empower them to express themselves confidently.
Join us and be part of a team committed to innovation, creativity, and fostering an inclusive environment where people can truly make their mark through their hair.
Job Type: Full-time
Pay: $70,000.00 - $90,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Ability to Commute:
- Fullerton, CA 92831 (Required)
Work Location: In person
