Marketing Manager
GLAZER HALL is Palm Beach's premier waterfront non-profit performing arts venue. Our mission is to inspire audiences of all ages and deepen human connection through the arts.
Position Summary
The Marketing Manager is a highly organized, systems-oriented professional who is responsible for leading and executing GLAZER HALL’s marketing efforts across both digital and traditional platforms. This position reports to the Director of Marketing and plays a critical role in promoting all performances and in maintaining and enhancing the overall visibility and public image of the venue.
Responsibilities:
· Create and implement a marketing plan for each event scheduled at GLAZER HALL, including monitoring ticket sales and developing a creative strategy to reach the target audience by tapping into each show’s individual characteristics.
· Enhancing donor, sponsor, and community awareness of GLAZER HALL by ensuring meaningful recognition and visibility for donors, sponsors, and supporters across marketing and promotional initiatives.
· Collect, organize, and maintain all artist-provided assets (images, bios, press kits, etc.) for easy access and timely use in promotional materials. Each show requires individualized attention to detail and documentation.
· Create and distribute an e-newsletter compelling, well-written content that engages patrons, promotes upcoming performances, and highlights donor/sponsor contributions.
· Manage social media marketing including; development and implementation of a weekly social media schedule, creation and posting of content, implementation of an analytics tool to measure performance and adjust strategies based on data-driven insights.
· Update GLAZER HALL’s website using WordPress to ensure accurate and timely content, updates and promotional integration.
Skills & Qualifications:
· Bachelor’s degree in marketing preferred, associate’s degree in marketing required
· 5+ Years of well-rounded marketing experience and 2+ years of project management experience within marketing required.
· Experience in entertainment marketing, preferably within the non-profit arts
· Exceptional organizational skills and attention to detail
· Familiarity with email marketing tools (Mailchimp, Prospect2)
· Experience with website creation and upkeep (WordPress)
· Proficiency in social media platforms and scheduling tools
· Ability to track metrics and interpret analytics
· Experience working within Tessitura is highly desirable.
Glazer Hall is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other protected characteristic. Glazer Hall will provide reasonable accommodation to qualified individuals with disabilities upon request. This position requires the ability to work in both office and event settings, including occasional evening and weekend hours, periodic local travel, and the ability to lift and carry materials up to 25 pounds as needed. This job description is not designed to cover or contain a comprehensive listing of all duties or responsibilities required, which may change at any time with or without notice. This job description does not constitute an employment contract, and employment with Glazer Hall is at-will.
Pay: $75,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Retirement plan
- Vision insurance
Work Location: In person
