Senior Director of Influencer & Affiliate Growth
Houston, TX | Full-Time
Salary: $80,000-$100,000
Position Overview
MyFitFoods is seeking a hands-on, growth-minded leader to own and scale our Influencer & Affiliate Program across all markets and channels.
This role is responsible for the full lifecycle of the program strategy, recruiting, relationship management, systems, performance tracking, campaign execution, and revenue growth. This is not a passive management role. We are looking for someone experienced in building and scaling creator ecosystems who is ready to execute.
The ideal candidate understands how to combine creator partnerships, affiliate marketing, brand storytelling, and performance marketing into a scalable growth engine.
What You’ll Own
- Lead and scale MyFitFoods’ influencer and affiliate program across Houston, Denver, and Portland
- Recruit, onboard, and manage creators, affiliates, ambassadors, athletes, and partners
- Design creator ecosystem structure, including tiers, incentives, and performance models
- Build scalable systems for tracking, attribution, communication, and reporting
- Optimize commission structures and performance incentives tied to revenue outcomes
- Identify and activate high-performing creators aligned with brand and growth strategy
- Drive creator-led customer acquisition and revenue growth
- Own KPIs including revenue, conversion, CAC efficiency, and ROI
- Partner with marketing, content, retail, operations, and leadership on growth strategy
- Shape campaign direction and content strategy
- Travel periodically for markets, events, and activations
- Hire and lead one direct report within the influencer function
What We’re Looking For
- 5+ years in influencer marketing, affiliate marketing, creator partnerships, or growth/performance marketing
- Proven experience building or scaling influencer/affiliate programs into revenue channels
- Experience in DTC or high-growth consumer brands where creators drive acquisition
- Strong understanding of creator economics, attribution, CAC, and performance metrics
- Experience managing multi-tier creator ecosystems
- Ability to build systems, processes, and scalable infrastructure
- Strong analytical capability with comfort using performance data
- Experience operating in fast-paced, high-growth environments
- Experience with influencer/affiliate platforms and tracking tools
Success In This Role Looks Like
- Influencer and affiliate becomes a top-performing customer acquisition channel
- Measurable growth in creator-driven revenue across all markets
- Structured, scalable creator ecosystem with clear tiers and incentives
- Repeatable, high-ROI campaign engine
- Strong attribution, reporting, and decision-making infrastructure
- High creator retention and sustained performance
- Channel evolves into a durable long-term growth engine
Why Join MyFitFoods
This is an opportunity to build and scale a high-impact growth channel within an established brand in a major expansion phase. You will have real ownership, direct access to leadership, and the mandate to shape influencer and affiliate marketing as a core driver of company growth.
Location
- Houston-based preferred
- Open to travel between markets as needed
Pay: $80,000.00 - $100,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- Tell us about the most successful influencer or affiliate program you’ve personally built or scaled. What were the measurable business results, and what specifically did you own?
- Have you personally helped grow revenue, customer acquisition, or engagement through influencers or affiliates? If so, explain your involvement and results?
- What influencer, affiliate, or creator platforms/tools have you worked with most often?
- This role is Houston-based and requires occasional travel between markets. Are you comfortable with the location and travel expectations of the role?
License/Certification:
- Driver License (Required)
Work Location: Hybrid remote in Houston, TX 77027