Social Media Manager (Aesthetics / Functional / Regenerative Medicine)
Location: Tampa, FL (Hybrid)
Job Type: Part-Time (Flexible Based on Experience)
About:
We are a premier aesthetics, functional, and regenerative medicine practice specializing in skin health, hormone optimization, peptide therapy, metabolic health, and advanced aesthetic treatments. We are a results-driven clinic focused on root-cause medicine, patient education, and high-level clinical outcomes.
Our brand is built on science, transparency, and challenging conventional narratives in healthcare. We are seeking a Social Media Manager who can translate complex medical concepts into compelling, high-performing digital content.
Position Overview
We are looking for a strategic and medically literate Social Media Manager to oversee and execute our digital presence across platforms (primarily Instagram and TikTok).
This is not a basic posting role. You will be responsible for content strategy, audience growth, brand positioning, and patient education through social media.
The ideal candidate understands how to:
- Turn clinical insight into engaging content
- Build authority while maintaining accessibility
- Create content that drives both engagement and patient conversion
Key Responsibilities
Content Strategy & Execution
- Develop and manage a monthly content calendar aligned with clinic goals
- Create and publish high-quality content (carousels, reels, captions, stories)
- Repurpose long-form educational material into short-form content
Brand Voice & Positioning
- Maintain a strong, authoritative, and educational tone consistent with Elite Medical
- Translate complex topics (hormones, peptides, metabolism, longevity) into digestible content
- Assist in shaping messaging that differentiates from traditional healthcare narratives
Growth & Engagement
- Monitor performance metrics and optimize content strategy accordingly
- Engage with followers, comments, and DMs in a professional and timely manner
- Identify trends while maintaining clinical integrity (no “trend chasing” without substance)
Collaboration
- Work directly with the provider (Kristen) to extract clinical insights and translate them into content
- Assist in scripting for reels, voiceovers, and educational posts
- Coordinate with design tools (Canva or similar) for branded content creation
Qualifications
Required:
- Proven experience managing social media accounts (preferably in healthcare, wellness, or aesthetics)
- Strong writing skills with the ability to simplify complex topics
- Experience with Instagram growth strategies (Reels, carousels, analytics)
- Proficiency in Canva or similar design platforms
- Understanding of branding and audience psychology
Preferred:
- Background or familiarity with healthcare, functional medicine, hormones, or aesthetics
- Experience working with a personal brand or medical provider
- Knowledge of compliance considerations in medical marketing
- Video editing skills (CapCut, InShot, etc.)
What We’re Looking For
- Someone who thinks strategically, not just creatively
- Someone who values accuracy over hype
- Someone who can elevate a brand—not dilute it
- Someone who is comfortable working with a strong, direct provider voice
Compensation
- Competitive pay based on experience
- Opportunity for growth as the brand expands
- Potential performance-based incentives tied to growth and lead generation
How to Apply
Please submit:
- Your resume
- Examples of social media accounts you’ve managed
- 2–3 sample posts (educational carousel or caption preferred)
Include a brief example of how you would turn this topic into a post:
“Why hormone optimization is not the same as traditional HRT”
Job Types: Contract, Part-time
Pay: $20.00 - $25.00 per hour
Experience:
- Marketing: 1 year (Preferred)
Work Location: Hybrid remote in Tampa, FL 33607
