Are you a self-driven marketing professional who loves turning ideas into action, growing businesses, and helping build great teams?
Winn Smiles is a growing, multi-location dental practice with a big vision for the future. We are looking for a Marketing & Practice Growth Lead to take ownership of marketing, new patient growth, community outreach, and talent acquisition as we continue to expand.
What You'll Do:
Marketing & Practice Growth
- Develop and execute strategies to increase quality new patient growth through internal and external marketing.
- Manage and evaluate opportunities involving SEO, paid advertising, social media, digital marketing, and community outreach.
- Track results and use data to determine what is working, what isn't, and where we should adjust our strategy.
- Lead internal marketing initiatives focused on patient reviews, referrals, patient experience, and team participation.
- Create or coordinate marketing materials including social media content, rack cards, billboards, event materials, and other branded collateral.
- Coordinate and attend community events such as health fairs, festivals, and other opportunities to promote Winn Smiles.
Community Partnerships
- Build relationships with healthcare providers and local businesses to create referral partnerships.
- Develop residential and community partnerships that help introduce new patients to Winn Smiles.
Recruiting & Talent Acquisition
- Work alongside our Operations Director to attract, screen, interview, and hire high-quality team members as we grow.
- Develop creative recruiting strategies and help build a pipeline of great candidates who align with our culture and vision.
What We're Looking For:
- Marketing experience with knowledge of SEO, paid advertising, social media, and digital marketing.
- Experience creating or coordinating branded marketing materials and campaigns.
- Strong communication and relationship-building skills.
- Ability to analyze data and make strategic decisions based on results.
- Recruiting or hiring experience is a plus.
- A creative thinker with a strong eye for branding and aesthetics.
- Extremely self-driven, dependable, and resourceful.
- Someone with excellent follow-through who takes ownership and doesn't need to be constantly reminded or managed.
You should be someone who sees an opportunity and thinks, "How can I make this better?" When given a goal, you take ownership, create a plan, execute it, measure the results, and look for ways to improve.
You understand that great marketing isn't just about getting attention—it's about bringing the right patients through the door, creating an exceptional experience that leads to reviews and referrals, and building lasting relationships within the communities we serve. You also understand that a growing company is only as strong as the people behind it, and you are excited to help us find the right team members as we continue to grow.
Skills & Experience
- Required experience with digital marketing, SEO, paid advertising, social media, and Google Business Profile
- Proficient with Canva or similar design tools for creating branded marketing materials
- Comfortable using data and analytics to track marketing performance and ROI
- Strong communication skills with experience in community outreach and partnership building
- Highly self-driven, organized, creative, and dependable with strong follow-through
- Experience with recruiting, event planning, email/SMS marketing, video editing, or dental/healthcare marketing is a plus
If you are a creative, strategic, highly motivated self-starter who wants to build a long term career with us and make a real impact on the growth of a multi-location healthcare organization, we'd love to hear from you!
Apply today and tell us why you are the right person to help Winn Smiles grow!
Check us out at www.winnsmiles.com and on Facebook and Instagram!
Pay: From $50,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Professional development assistance
Application Question(s):
- Tell us about what areas of marketing you have experience with.
- Our primary marketing goal is to consistently increase the number of quality new patients coming into our practices. If you joined Winn Smiles, what are three strategies you would consider to increase new patient growth?
- What experience do you have with building a team through recruiting and hiring?
- This position requires someone who can be given a goal, take ownership, develop a plan, and execute it without constant direction or follow-up. Tell us about a project you independently took from idea to completion.
Work Location: In person
