POSITION OVERVIEW
Andersen Group Realty is a consistently top-producing Keller Williams team and a nationally recognized luxury real estate group serving Greater Boston. We are hiring a part-time Marketing Specialist to own brand-consistent execution across all client-facing marketing channels — listing campaigns, social media, email marketing, print collateral, and events.
This is a production and execution role. Systems, brand standards, and approval processes are established. You operate within them, at a high level, on deadline. This role reports directly to the CEO.
Employment Type: Full Time
Location: In Office- Winchester, MA
Compensation: $65,000
Reports To: CEO
ABOUT ANDERSEN GROUP REALTY
Andersen Group Realty is a growth-oriented, achievement-driven team with a strong culture and a selective hiring process. You will work alongside high-performing colleagues who take their work seriously and support each other in equal measure. We invest in our people through ongoing training, tools, and systems — and we have a lot of fun doing it. Monthly team events, a collaborative environment, and the opportunity to contribute meaningfully to a growing business are part of the deal.
We use AI as a productivity tool. AGR’s standard: AI may optimize copy, it does not originate it. Strong writing and editorial judgment are required in this role.
SCOPE OF RESPONSIBILITYListing & Sales Marketing
Design and execute Just Listed and Just Sold campaigns across print, social, and email. Coordinate collateral delivery and post scheduling in alignment with the marketing calendar and Listing Coordination.
Social Media Execution
Execute approved content across Instagram, Facebook, and LinkedIn. Schedule and publish posts aligned to active listings, market activity, and team events. Captions, visuals, and timing must meet brand standards on every post.
Email Marketing
Build and deploy targeted campaigns via Mailchimp to segmented audiences. Maintain list hygiene, segmentation accuracy, and CAN-SPAM compliance. Own database communications for listings, past client remarketing, and market updates.
Print Collateral
Produce buyer and seller guides, bio cards, open house materials, and direct mail pieces. Prepare print-ready files meeting vendor specs: bleed, resolution, and color profile. Manage vendor coordination and delivery tracking.
Asset & Calendar Management
Maintain Canva master templates with no off-brand deviations. Keep the asset library current across Canva and Google Drive. Own and maintain the AGR marketing calendar, ensuring listings, campaigns, and events are executed on schedule.
Event Marketing
Coordinate promotion timelines for client, community, and team events across email, social, and print. Execute pre-event and post-event marketing as assigned. On-site support required for select events.
Analytics & Reporting
Pull and summarize performance reports from Mailchimp and social platforms. Flag performance trends and delivery issues to the Director of Operations.
WHAT YOU BRINGRequired
- 2+ years in a marketing production, graphic design, or digital marketing role
- Personable and professional — occasional client-facing interaction required
- Strong creative eye — visual consistency and brand judgment across all asset types
- Advanced Canva proficiency — template management, brand consistency, print-ready file prep
- Experience with Mailchimp or an equivalent email marketing platform
- Strong command of Google Workspace: Docs, Sheets, Drive
- Direct mail and print production experience — file prep, vendor coordination, delivery tracking
- Excellent copywriting and proofreading skills — every caption, email, and collateral piece reflects the AGR brand
- Social media execution experience across Instagram, Facebook, and LinkedIn
- Basic video editing and short-form content capability (Reels, social video)
- Analytics reporting — Mailchimp and social platforms
- Self-directed — you manage your own deadlines without hand-holding
Preferred
- Adobe Creative Suite: Illustrator, Photoshop, or InDesign
- WordPress experience — content publishing and basic page management
- Social media scheduling platform experience — Later, Hootsuite, Buffer, or equivalent
- Follow Up Boss (FUB) or comparable CRM platform experience
- SEO fundamentals and AI content tagging
- Real estate industry experience or transaction cycle familiarity
- Flexibility to adapt to evolving priorities in a fast-paced environment — this team moves quickly and the right candidate thrives in that
HOW TO APPLY
Send the following to [email protected] with the subject line:
Marketing Specialist Application — [Your Name]
- Resume
- Portfolio link (required — applications submitted without a portfolio will not be reviewed)
- A brief note about your experience using AI and Marketing as a combined tool.
Pay: From $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Experience:
- Digital design: 2 years (Required)
- Marketing : 1 year (Required)
- Print Marketing: 1 year (Required)
Ability to Commute:
- Winchester, MA 01890 (Preferred)
Work Location: In person
