La Pausa Consulting | Hourly, Contract/Project-Based | Remote
About La Pausa Consulting
La Pausa Consulting supports female founders in building businesses that are creative and inspiring and operationally strong and financially clear. We work with product-based and service-based entrepreneurs to build the operational structure, data clarity, and leadership support they need to turn early momentum into scalable, lasting companies — because when women have the right systems and strategic guidance behind them, they don't just build businesses, they build lasting impact. Learn more at lapausaconsulting.com.
The Role
We're looking for a Shopify Agentic AI Specialist to join our team on an hourly, project basis, supporting both La Pausa Consulting and our client roster directly. You'll be hands-on inside client Shopify stores — optimizing product pages and site architecture on the front end and back end so that our clients' brands are positioned to succeed as AI-driven shopping and search continue to reshape e-commerce, including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
This is a great fit for someone who loves the intersection of e-commerce, AI, and fashion/beauty/lifestyle brands, and who gets genuinely excited about helping women-founded businesses grow.
What You'll Do
- Audit and optimize Shopify product pages for structure, metadata, and content clarity to support AEO/GEO performance (how AI shopping agents, chatbots, and generative search engines surface and recommend products)
- Set up and refine Shopify's agentic AI tools and integrations (e.g., Shopify Sidekick, Shopify Magic, AI-enabled apps, structured data/schema markup) on the front and back end
- Improve product metadata, titles, descriptions, alt text, structured data, and taxonomy so listings are discoverable and accurately represented by AI agents and LLM-powered search
- Collaborate with clients and the La Pausa team to translate brand voice and merchandising strategy into AI-optimized, conversion-ready product content
- Monitor and troubleshoot how client sites/products appear in AI-driven discovery channels (ChatGPT shopping, Perplexity, Google AI Overviews, Shopify's own agentic checkout, etc.) and recommend fixes
- Support general Shopify back-end housekeeping tied to this work: collections, tags, metafields, apps, and theme settings
- Document processes and findings clearly so clients and the internal team can understand the "why" behind changes
- Manage multiple client projects simultaneously, tracking hours and deliverables accurately
What We're Looking For
- Hands-on experience working inside Shopify (admin, themes, apps, metafields) — agency or freelance client experience is a strong plus. Must have strong e-commerce experience
- Familiarity with (or strong interest in learning and applying) AEO/GEO concepts and how generative AI and AI shopping agents evaluate and surface product content
- Comfort working on both the front end (product page content, structure, UX) and back end (metadata, schema, settings, apps) of Shopify stores
- A genuine passion for e-commerce and fashion — you actually enjoy shopping sites and thinking about how products are presented
- Genuine enthusiasm for helping startups and early-stage e-commerce brands grow — you get energized by seeing a client's needle move
- Enthusiasm for supporting women-owned and founder-led businesses, and alignment with La Pausa's mission
- Strong attention to detail and the ability to work independently across multiple client accounts
- Clear, proactive communication — comfortable flagging questions, blockers, and recommendations without hand-holding
- Prior consulting, agency, or freelance experience is a plus
Plus:
Are you a Shopify Expert with expert technical website maintainece support? That is something we can add onto this role as well.
Details
- Type: Hourly, contract/project-based (not full-time employment)
- Location: Remote
- Hours: Flexible around your own schedule — you decide when you work. The one fixed requirement: availability for client meetings between 10am–3pm EST, Monday–Friday.
- Reports to: Adair, Founder, La Pausa Consulting
Pay: $40.00 - $50.00 per hour
Application Question(s):
- How many years experience with SEO do you have?
- How many years experience with Shopify do you have?
- Please explain your AEO / GEO experience?
- Are you an expert in meta data? Please explain?
- How many years have you been growing and scaling e-commerce websites?
- Who is Adair Vilella?
- What is La Pausa Consulting? Explain this business in a nutshell? www.lapausaconsulting.com
- What city and state do you live in?
- This role can and will grow and expand. I need someone available to start off small 10-20 hours per week, but this can grow into a 20-30 hour a week role if you are interested. Please explain your availability below.
- Please explain from your experience with AEO / GEO what has driven the best results for LMM search pick up since this has launched?
- Are you also interested in supporting LPC clients with Shopify Website maintenance support?
- What is the hourly rate you are looking for in this role? These are growing women founder startups, so please be mindful as we navigate what we charge for these services! Anyone joining the team must be passionate about supporting women founders.
Work Location: Remote
