GENERAL DESCRIPTION OF POSITION
The Marketing Software-Graphic Specialist will be responsible for developing visually compelling designs that support marketing, communications, branding, and business objectives. This role requires strong design skills, creativity, and the ability to manage multiple projects while maintaining brand consistency across all materials.
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Create and/or oversee marketing creative process for ads, campaigns, brochures, flyers, and special events.
2. Collaborate with departments on concepts for campaigns and promotions.
3. Create, design, and write copy for ads, annual reports, signage, and other promotions.
4. Assist with design of Intranet and mobile banking content.
5. Assist with maintenance and design of all social media including Facebook and Twitter.
6. Assist with the marketing creative process by initiating ideas.
7. Assist digital marketing officer with updates to the bank's website.
8. Create billboard art content.
9. Perform any other related duties as required or assigned.
10. The ability to work in a constant state of alertness and in a safe manner.
11. Complete required BSA/AML training and other compliance training as assigned.
12. Perform any other related duties as required or assigned.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty mentioned satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
EDUCATION AND EXPERIENCE
Broad knowledge of such fields as accounting, marketing, business administration, finance, etc. Equivalent to a four year college degree, plus 2 years related experience and/or training, or equivalent combination of education and experience.
COMMUNICATION SKILLS
Ability to write speeches and articles for publication that conform to prescribed style and format; Ability to effectively present information to top management, public groups, and/or boards of directors.
MATHEMATICAL SKILLS
Ability to work with mathematical concepts such as probability and statistical inference, and fundamentals of plane, algebra, solid geometry and trigonometry.
CRITICAL THINKING SKILLS
Ability to solve practical problems and deal with a variety of known variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, or diagram formats.
REQUIRED CERTIFICATES, LICENSES, REGISTRATIONS
Not indicated.
PREFERRED CERTIFICATES, LICENSES, REGISTRATIONS
Not indicated.
SOFTWARE SKILLS REQUIRED
Intermediate: Contact Management, Presentation/PowerPoint, Spreadsheet
Basic: Accounting, Database, Word Processing/Typing
WORKING CONDITIONS
Somewhat disagreeable working conditions. Continuously exposed to one or two elements such as noise, intermittent standing, walking; and occasional pushing, carrying, or lifting.
ENVIRONMENTAL CONDITIONS
The following work environment characteristics described here are representative of those an employee encounters while performing essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the functions of this job, the employee is occasionally exposed to outdoor weather conditions.The noise level in the work environment is usually moderate.
PHYSICAL ACTIVITIES
The following physical activities described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions and expectations.
Semi-repetitive, low physical. Semi-repetitive type work which requires periods of concentration for varied time cycles as prescribed by the tasks.
While performing the functions of this job, the employee is regularly required to use hands to finger, handle, or feel; frequently required to sit, talk or hear; and occasionally required to stand, walk, reach with hands and arms, climb or balance, stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 100 pounds; frequently lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision; distance vision; color vision; peripheral vision; depth perception; and ability to adjust focus.
ADDITIONAL INFORMATION
Required Education and Experience:
- 2 years' experience utilizing the Creative Cloud with emphasis on InDesign, Photoshop and Illustrator
- Degree in Marketing, Art or graphic design or 2 year equivalent experience in the field
Required Competencies:
- Excellent interpersonal relations, communications and presentation skills
- Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
- Ability to work within strict deadlines, multi task, and prioritize
- Strong copy writing skills, with work published over the course of at least 1 year
Preferred Competencies:
- An applicant who enjoys the creative process, and responds well to constructive criticism
Preferred
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
