GTX Solutions, a CourtAvenue Company, is a boutique consulting firm focused on helping brands unlock the power of their customer data. We specialize in Customer Data Platforms (CDPs), real-time activation, personalization, and MarTech integrations. Our team blends strategic insight with technical expertise to drive measurable business outcomes for high-growth companies and global enterprises alike.
GTX Solutions is currently serving as the data and activation execution partner on a large-scale B2B marketing transformation engagement for a major enterprise client. This program is migrating B2B marketing programs from a legacy marketing automation platform to Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP), in partnership with a technical build partner, engagement lead, creative agency, and Adobe Professional Services.
The Data & MarTech Architect is the technical lead for the engagement, responsible for defining and governing the data architecture, integration patterns, and platform configurations that underpin the client's B2B marketing transformation.