TikTok Channel Manager (Part-Time / Remote)
Company: Purrfect Portal
Commitment: Part-Time (approx. 15–20 hours/week)
Location: 100% Remote
About Us
At Purrfect Portal, we design premium, patented interior and exterior cat doors (like our Meow Manor®, French Cat Door, and Gnome® Door) that give cats private access to litter boxes and food. Our doors are a miniature version of human doors that add charm to the overall aesthetics of your home.
We are expanding our social footprint and need a creative, cat-obsessed TikTok Channel Manager (not an agency or contractor) to turn our visual DIY installations, home aesthetics, and cat "pass-through" moments into engaging content and drive growth on the channel.
The Role: What You’ll Do
You will own our TikTok presence, creating content that shows cat parents why our doors are the ultimate home upgrade.
Creator & Affiliate Acquisition
- Recruitment: Source, pitch, and onboard high-quality TikTok Shop affiliates and UGC creators in the pet, cat-owner, interior design, and home DIY spaces.
- Sample Seeding: Manage product sample distribution (getting our cat doors into creators' hands), track shipping, and follow up to ensure timely content creation.
- Community Management: Keep the relationship engine running by onboarding creators into our network and maintaining an active pipeline of pet creators.
- Content Pipeline: Build a steady pipeline of creator content worth amplifying (showing satisfying DIY installations, before-and-afters, dog-proofing, and cute cat "pass-through" moments).
Paid Amplification & Performance Marketing
- Ad Execution: Launch and optimize TikTok Shop ads using both GMV Max and manual Video Shopping Ads (VSAs).
- Spark Ads Management: Secure creator authorizations/spark codes and amplify winning organic affiliate videos.
- Optimization & Scaling: Audit organic creator content daily, identify scaling opportunities, manage budget pacing, and cut underperforming assets quickly to protect ROAS.
- Reporting: Deliver weekly, data-driven insights on creators recruited, live content pieces, total ad spend, GMV, and ROAS.
Who You Are
- Cat Obsessed: You understand cat humor, the struggles of multi-pet households, and what makes pet content go viral.
- Content Creator: Highly proficient with CapCut or TikTok’s native editor—fast with text overlays, pacing, and sound design. You are intimately familiar with the affiliate-content-to-ads pipeline, creator authorizations, and spark code logistics.
- Proven TikTok Shop Ads Expertise: You have hands-on experience running TikTok Shop ads specifically. (Note: You will be asked to screen-share inside Ads Manager during the interview; static screenshots won't suffice).
- Self-Starter: This is a part-time, remote role. You must be able to pitch ideas, hit deadlines. You thrive in a fast-paced DTC startup environment where you own outcomes from end to end.
Perks & Benefits
- 100% Remote & Flexible: Work on your own schedule from anywhere.
- Creative Freedom: If a trend is funny or relatable, we want you to test it.
How to Apply
Please send us your resume or portfolio to [email protected]
Pay: $3,000.00 - $4,000.00 per month
Work Location: Remote