Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
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Grow with Google is Google’s commitment to help create economic opportunities for Americans. Since launching in 2017, we’ve helped more than thirteen million Americans advance their skills, get better jobs, and grow businesses. Google Career Certificates are designed to provide job seekers with the skills they need to access high paying, high growth careers without the need for a college degree. We offer certificates in the fields of IT support, data analytics, project management, user experience (UX) design, and digital marketing & e-commerce. 70% of certificate graduates say the program helped them advance their career within six months, including getting a raise or finding a new job.
As the Media Product Marketing Manager for Grow with Google, you will lead the strategic vision, execution, and optimization of our full funnel paid media efforts to drive learner activation and enrollment into our learning programs.
You will be responsible for end-to-end media planning across Search engine marketing (SEM), Performance Max, Demand Gen, and other paid media channels, translating deep user insights into highly targeted, effective campaigns. In this role, you will apply a user-centric approach to understanding our learner personas, design and test optimization levers across the funnel, and systematically optimize our media budgets to drive scale and efficiency. You will serve as the primary operational and strategic lead for our external agency partners, steering media strategy, defining campaign parameters, and executing media plans.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.