Location: Dallas, TX
Job Summary:
TheraCare Home Health is seeking a strategic and results-driven Regional Director of Sales to lead growth initiatives across multiple markets. In this leadership role, you will oversee business development operations, manage and develop sales teams, and execute high-impact marketing strategies to drive patient census growth. This position is ideal for an experienced home health sales leader with a proven ability to build referral networks, lead teams, and consistently exceed performance goals in competitive markets.
Qualifications:
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Minimum of 5 years of home health experience with business development focus
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Minimum of 3 years of sales leadership experience in home health
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Minimum of 1 year of experience managing and developing sales teams
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Proven track record of achieving or exceeding admission and census growth goals
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Strong understanding of home health, long-term care, and referral sources including hospitals, SNFs, physician practices, and community partners
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Experience developing and executing multi-market sales and marketing strategies
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Ability to analyze market trends, referral patterns, and growth opportunities
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Demonstrated success in training, coaching, and mentoring business development staff
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Strong leadership, communication, and organizational skills
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Proficiency in Microsoft Office and CRM/lead tracking systems
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Ability to work independently in a field-based leadership role
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Ability to read, write, and communicate effectively in English
Essential Functions:
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Lead and execute business development and marketing strategies to drive patient census growth across assigned markets
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Manage, coach, and develop Business Development teams to achieve performance goals
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Build and maintain strong relationships with referral sources including hospitals, physicians, SNFs, and community organizations
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Identify and act on market trends, competitive insights, and growth opportunities
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Maintain and grow patient census and quality mix in alignment with company objectives
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Collaborate with operational and clinical leadership to support market expansion and service line growth
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Oversee development and execution of marketing campaigns, outreach initiatives, and community engagement efforts
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Support recruitment, onboarding, and training of business development staff
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Monitor and manage lead tracking systems, referral pipelines, and conversion performance
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Analyze performance data and provide actionable insights to improve conversion ratios and market performance
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Ensure alignment between sales, operations, and clinical teams for effective referral-to-admission processes
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Represent the organization professionally within the community and healthcare networks
Continuing Education:
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Attends in-service and continuing education programs required for maintenance of any professional certification or licensure.
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Attends continuing education programs as necessary.
Diversity, Equity, and Inclusion are at the heart of Cantex. We are committed to a culture that respects our differences and values the contributions of all people.
Please visit cantexcc.com for more information on this location.
We are an Equal opportunity employer; We offer an excellent benefit plan to include 401K with match, CEU reimbursement, vacation, sick, holidays, medical, dental, and supplemental insurance Plans as well as a Highly competitive compensation package.
