Moving Traffic Media is seeking a full-time Paid Media Strategist.
You should love what Moving Traffic Media does and be buzzing with creative ideas on how to build and maintain successful PPC programs and client relationships. You should be a passionate, collaborative, creative, and detail-oriented person with a desire to learn and work across different projects and client verticals in an innovative, fast-paced and fun company.
Job Summary
The Paid Media Strategist is a crucial position so you will need to work well within cross-disciplinary teams and be comfortable multi-tasking in a fast-paced environment where providing clients with a high-level service is expected.
You will be expected to show resourcefulness, exhibit accountability, and understand the role well enough to work independently and demonstrate initiative.
The Strategist will be an active participant in our internal and client meetings. You should plan to take a speaking role from day one, with an increasing level of contribution as your experience builds.
Not only will you be expected to learn which topics are most relevant for our client’s target audience, but you will then use that knowledge to optimize to the highest value opportunities for their business and constantly monitor performance to inform a wholistic overall paid media strategy.
Paid Media Strategist Responsibilities:
- Develop quarterly test plans
- Lead client communication in weekly status calls and QBRs
- Track, report, and analyze paid search performance
- Optimize campaign bids, budgets, and ongoing tests
- Troubleshoot performance discrepancies
- Search engine content evaluation and optimization
- Write ad copy for paid search engine marketing campaigns
- Write landing page content for quality score optimization
- Perform keyword cost benefit research for PPC and SEO projects
Paid Media Strategist Responsibilities:
- Sense of humor
- Strong analytical skills
- Strong organizational skills
- Excellent written and communication skills
- Excellent Excel and Power Point skills
- Ability to work autonomously
- Five years experience with Google Ads
- Five years experience Meta Ads
- Five years experience Google Analytics
- Five years experience Looker Studio
- Five years experience Merchant Center
- Five years experience Google Tag Manager
- Experience in an advertising agency environment is a plus
- Experience with social media advertising platforms is a plus
Why You Should Apply
You’ll be joining a team of forward-thinking individuals who love what they do. Seriously. We believe that each and every one of our associates has a unique presence that can positively impact the team, setting us apart from the competition, and you’ll be given the chance to make that difference from the start. Our culture always awards associates who are curious, accountable, and audacious.
And because you’ll be part of a close-knit team, working at Moving Traffic Media provides a unique opportunity to work directly with company founders in an environment where your contributions will be recognized and appreciated.
About Moving Traffic Media
We’re a young digital marketing agency whose Paid Media Team provides search, social and display advertising services to medium-sized businesses. Striving to create innovative strategies to help our clients get ahead in a constantly changing digital landscape, we differentiate ourselves from the rest of the pack with a customized approach and high touch service. Our current client industries include a mix of finance, legal, retail, and healthcare.
Benefits and Perks
- We offer a competitive salary.
- We provide competitive paid time-off, health, dental vision, and 401K benefits for employees and their families.
- We offer a flexible work schedule, including a generous vacation policy.
- You’ll be making an immediate impact within the organization, working directly with our company founders.
- We want all of our employees to look forward to going to work, so we embrace a fun, flexible, and laid-back working environment.
About the Role
You are someone who actively stays on top of what’s really working and have opinions about the implications of strategic approaches. Of course, you’re a data junkie and can perform magic with Excel to discover new opportunities and insights.
We are looking for a quick learner who is highly organized and comfortable working across many projects.
Everyone on our team is now working remotely, so if you are good at keeping yourself busy without constant oversight, please read on.
WHAT HAPPENS NEXT?
Apply below and we will review your application as soon as possible. Please note that due to the high level of applications we receive, it is not always possible for us to respond to each applicant in person. Moving Traffic Media is proud to be an equal opportunity workplace and is an affirmative action employer. Our agency is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
Job Type: Full-time
Pay: $65,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Education:
Experience:
- Merchant Center: 2 years (Preferred)
- Google Ad Manager: 5 years (Required)
- Google Analytics: 5 years (Required)
- Meta Ads Manager: 5 years (Required)
Work Location: Remote
