Trench Plate Rental Company has an exciting opportunity for a Social Media Strategist.
Summary : You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Essential job Responsibilities: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook, LinkedIn, Twitter etc. Timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- You may perform other responsibilities as assigned
Qualifications and Required education:
- BSc degree in Marketing or relevant field
- Solid knowledge of SEO, keyword research and Google Analytics
- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
Physical demands: While performing the duties of this job, the employee is regularly required to use hands to finger, handle, or feel; to perform reparative data entry task using a computer key board, reach with hands and arms, talk, hear, walk, stand, sit, kneel, stoop, crouch, frequently lift and/or move 25 pounds. Visual abilities include: close vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
What we offer: We offer a competitive salary and Comprehensive and generous benefit package.
- Excellent medical, dental, vision discount plan
- 401(k) plan
- Paid vacation and paid holidays
- Plus more
About us: Trench Plate Rental Company, a growing construction, equipment rental, traffic control service company. With 40 years of success behind us, we are a profitable and financially stable company that has experienced consistent growth. We also manufacture most of our standard application products and manufacture custom shoring products.
Job Type: Full-time-Exempt
Trench Plate Rental Company is an equal opportunity employer M/F/D/V
Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender, identity, gender expression, protected veteran status, disability, or any other characteristic protected by law
Job Type: Full-time
Education:
Work authorization:
- United States (Preferred)
Work Location:
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- Retirement plan
Schedule:
Benefit Conditions:
