Showroom Windows & Doors is seeking a Director of Growth & Marketing to lead all lead generation, brand development, advertising, customer acquisition, and marketing operations.
This individual will own the entire marketing ecosystem, from direct mail and digital advertising to reputation management, partnerships, events, CRM marketing, and reporting.
This role is not responsible for "making things look pretty."
This role is responsible for generating revenue.
Success will be measured by:
- Qualified Appointments
- Cost Per Appointment
- Revenue Generated
- Marketing ROI
- Brand Growth
THE MISSION
Generate enough qualified opportunities to support: 5-10 Salespeople in Central Texas consistently before scaling into new markets.
IDEAL CANDIDATE
NOT:
Agency account manager
Social media influencer
Graphic designer
Brand coordinator
YES:
Growth marketer
Lead generation expert
Home services marketer
Direct response marketer
Revenue-minded operator
EXPERIENCE REQUIREMENTS
5+ Years Marketing Leadership
3+ Years Home Services
Preferred:
Windows
Roofing
HVAC
Solar
Pools
Outdoor Living
Remodeling
Construction
MUST HAVE EXPERIENCE
Google Ads
Local SEO
Meta Ads
Direct Mail
Lead Tracking
CRM Campaigns
Call Tracking
Conversion Optimization
Reporting
Budget Management
Vendor Management
BONUS EXPERIENCE
Private Equity-backed company
Multi-location businesses
HubSpot
ServiceTitan
MarketSharp
JobNimbus
HighLevel
BuilderTrend
WHAT THEY WILL OWN
Digital
Google Ads
LSAs
SEO
Retargeting
YouTube
Meta
Landing Pages
Website
Traditional
Direct Mail
Neighborhood Campaigns
Events
Partnerships
Builder Relationships
Community Sponsorships
Referral Programs
Reputation
Google Reviews
Testimonials
Video Testimonials
Case Studies
Referral Programs
Analytics
Lead Source Tracking
ROI Reporting
Cost Per Lead
Cost Per Appointment
Revenue Attribution
Database Marketing
Past Customers
Lost Opportunities
Referral Campaigns
Email Marketing
SMS Marketing
Reactivation Campaigns
Pay: $90,000.00 - $140,000.00 per year
Benefits:
Work Location: In person
