Product Manager Position Summary SMG's Ignite® platform transforms how global brands act across brand, customer, and employee experiences, turning real-time data into measurable business outcomes.
The Product Manager leads one of our core product areas, and is responsible for translating SMG's product vision into a prioritized, outcomes-driven roadmap that creates tangible value for clients and the business. This is a hands-on, mid-level individual contributor role that has a direct impact to SMG's strategy.
You will partner daily within a trio model that includes Engineering and Design, to lead discovery, prioritization, and delivery for your domain roadmap. You will also work closely with cross-functional stakeholders across Customer Success, Sales, Operations, and Marketing to ensure alignment and release effectiveness.
This is a hands-on, mid-level individual contributor role that has a direct impact to SMG's strategy. You will partner daily within a trio model that includes Engineering and Design, to lead discovery, prioritization, and delivery for your domain roadmap. You will also work closely with cross-functional stakeholders across Customer Success, Sales, Operations, and Marketing to ensure alignment and release effectiveness.
Responsibilities Product Strategy and Roadmap
- Own the domain roadmap with a clear point of view on what to solve and why, connecting client impact and SMG's goals into a prioritized, outcomes-driven plan.
- Prioritize with transparency: decide what gets built and when and communicate the reasoning and trade-offs clearly to stakeholders.
- Break complex problems into MVPs and now, next, later sequencing that delivers early value and continued progression over time.
Data, AI, and Platform Thinking
• Champion data as a product and understands how to make complex data actionable for clients
- Technical thought partner who understands how data moves from source through ingestion, transformation, governance, and consumption.
- Define the success metrics that matter and use them to guide iteration and demonstrate value.
- Leverage AI and machine learning solutions, including generative AI, predictive modeling, and agentic workflows, to creatively solve real client problems.
Discovery and Market Intelligence
- Lead discovery through client interviews, usability tests, and behavioral analytics to surface validated problems worth solving.
- Stay sharp on the competitive landscape and industry trends to pressure-test roadmap assumptions and spot emerging opportunities.
- Partner with Customer Success and Sales to keep the voice of the customer as a continuous input into what the team builds.
Balance delivery across bugs, incremental enhancements, and net-new capabilities while staying aligned with peer Product Managers on sequencing and cross-domain dependencies.
- Collaborate with Marketing, Customer Success, and Sales to ensure release readiness and drive adoption of new capabilities.
Requirements: Education and Experience
- Bachelor’s degree or equivalent work experience required.
- 3+ years’ product management experience in a SaaS or technology environment.
- Experience owning data-rich or insight-driven products, such as analytics platforms, reporting tools, or AI powered applications, is strongly preferred.