This is a dual-role position combining social media content creation and customer-facing workshop instruction. Team members in this role split their responsibilities between developing Love & Make's digital presence and delivering engaging, memorable DIY experiences in our studio.
Please note: This is a hybrid, in-studio position that combines professional social media marketing responsibilities with customer-facing workshop instruction and event support. This is not a fully remote social media role. Applicants should have professional experience creating content for businesses or brands, managing business social media accounts, and be prepared to provide examples of their work, such as videos, graphics, campaigns, or portfolios.
Time spent on social media responsibilities may range from 20–60% of scheduled hours, depending on seasonal campaigns, events, and business needs. Goals, priorities, and expectations will be reviewed regularly.
We are seeking someone who is equally passionate about creativity, content creation, and connecting with people. This position is ideal for candidates with professional social media experience who also enjoy working in a fast-paced, hands-on environment.
POSITION OVERVIEW
Social Media Content Creator
As the Social Media Content Creator, you will create and execute engaging content that increases brand awareness, strengthens our online community, and supports business growth. You will produce and edit photo and video content, manage multiple social media platforms, analyze performance metrics, and stay current on emerging trends.
You will also assist with paid and organic campaigns, influencer partnerships, and community management while ensuring all content aligns with Love & Make's brand voice.
Creative Instructor
As a Creative Instructor, you will deliver engaging, safe, and memorable DIY workshop experiences for guests of all ages. You will guide customers through candle-making, perfume-making, and other creative experiences while maintaining Love & Make's standards for hospitality and customer service.
This role is execution-focused and operates under the direction of Lead Instructors, Assistant Managers, and Store Managers. Prior teaching experience is not required; training will be provided.
REQUIRED QUALIFICATIONS
- Must be available to work evenings and weekends
- Must have reliable transportation
Content Creation & Social Media
- Minimum of 2 years of professional social media management, content creation, or digital marketing experience for a business, brand, or organization
- Experience managing business social media accounts (Instagram, TikTok, Facebook, YouTube)
- Strong writing, editing, and communication skills
- Experience creating photo and video content
- Proficiency with Canva and/or Adobe Creative Suite
- Experience analyzing social media performance and KPIs
- Understanding of content strategy and brand management
- Strong organizational and project-management skills
- Ability to adapt to feedback and changing priorities
- Must be comfortable appearing on camera and creating content
- Portfolio or examples of professional work may be requested
- Comfortable capturing live content during workshops, events, and behind-the-scenes activities
- Ability to tell stories through short-form video, photography, and written content
Customer Experience & Instruction
- Outstanding customer service skills
- Comfortable speaking to and leading groups
- Positive, outgoing personality
- Reliable, dependable, and punctual
- Strong time-management and multitasking abilities
- Enjoys working with guests of all ages
- Team-player mentality
- Ability to work evenings and weekends
TECHNICAL SKILLS
Candidates should be familiar with:
- Google Workspace (Docs, Sheets, Drive)
- Microsoft Office
- Notion
- Meta Business Suite
- Canva
- Adobe Creative Suite
- Mailchimp
- YouTube Studio
- Instagram, TikTok, Facebook, LinkedIn, Pinterest, and X
Preferred:
- Google Analytics and Google Ads
- CapCut, InShot, or similar editing software
- Hootsuite, Sprinklr, ManyChat, or other social media management tools
- Experience with influencer and affiliate marketing
- SEO and analytics reporting experience
Job Type: Part-time
Pay: $18.00 - $22.00 per hour
Benefits:
Application Question(s):
- Please provide links to up to three business social media accounts, portfolios, or campaigns you have managed professionally.
- This position requires both professional social media experience and in-person workshop instruction. Are you comfortable performing both aspects of the role?
- Are you comfortable working evenings and weekends?
- Are you comfortable leading workshops and interacting with groups of guests?
- Are you comfortable appearing on camera and creating video content?
- Briefly describe a social media campaign you managed and how you measured success.
- How many years of professional experience do you have creating content or managing social media accounts for a business, brand, or organization (excluding personal social media accounts)?
Work Location: Hybrid remote in Houston, TX 77005