Essential Responsibilities and Duties: (Specific areas of responsibility including, but not limited to)
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Works on special projects, market research, promotions, advertising and public relations.
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Participates in developing marketing plan, budget, and execution of these plans.
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Supervises marketing staff, provides coaching, counseling and ensures adherence to policies and procedures.
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Assists management in planning and executing the overall marketing advertising plan.
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Oversees projects and maintains daily contact with outside agencies.
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Works closely with administrative staff to coordinate marketing activities to produce required reports, summaries, recommendations, and uses marketing staff to meet deadlines.
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Works with a variety of vendors and other outside business professionals in performing daily activities.
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Assists in managing marketing budget and in monitoring expenditures.
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Assists and attends Analytic meetings for direct mail and tiered programs.
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Manages and creates approval process for Free Play, promotional offers, direct mail program, hotel offers.
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Manages and creates CSS (Promo Tracker) and CDS (Super Playmate) barcodes and group Free Play offers.
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Works with Gaming Department, Finance Controller, Financial Analyst, Guest Development Director, Players Club, and IT Department to ensure CSS and CDS offers are audited and accurately managed.
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Attends Sponsorship/Donation meetings and manages payment and outstanding items in need of approved sponsorships and donations.
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Performs other duties as assigned.
