Leasing Specialist – Class A Build-to-Rent
Phoenix, Arizona
Position Overview
We are seeking a highly motivated, sales-driven Leasing Specialist with a proven track record of successfully leasing Class A Build-to-Rent communities. This individual will play a critical role in driving leasing velocity, improving conversion, and positioning the community effectively within the competitive Phoenix rental market.
The ideal candidate is a hands-on sales leader who understands the unique dynamics of a BTR lease-up and knows how to turn qualified traffic into leases while maintaining the value proposition of a premium community.
Key Responsibilities
- Lead day-to-day leasing and sales efforts with a strong focus on achieving lease-up and occupancy targets
- Drive lead-to-tour, tour-to-application, and tour-to-lease conversion
- Coach and motivate the leasing team on discovery, presentation, objection handling, follow-up, and closing
- Develop and execute lease-up tactics to increase traffic and leasing velocity
- Monitor competitive properties, rents, concessions, and market conditions
- Recommend pricing and concession strategies based on leasing performance and competitive positioning
- Identify compelling marketing angles and ensure key BTR differentiators are effectively communicated throughout the sales process
- Analyze leasing funnel and lead-source performance to identify opportunities for improvement
- Develop creative outreach, partnership, referral, and grassroots marketing initiatives
- Work closely with property management and ownership to continually refine leasing strategy
Qualifications
- Minimum 3 successfully completed lease-ups
- Class A Build-to-Rent lease-up experience required
- Strong sales and closing background with demonstrated conversion results
- Arizona/Phoenix BTR and lease-up experience strongly preferred
- Strong knowledge of lease-up pricing, concessions, effective rents, competitive positioning, and marketing strategies
- Experience managing leasing funnels, CRM follow-up, and conversion metrics
- Demonstrated ability to coach leasing professionals and improve sales performance
- Bilingual English / Spanish preferred
Candidate Profile
We are looking for a competitive, energetic, creative, and highly accountable sales leader who thrives in a fast-paced lease-up environment. The successful candidate will have measurable examples of personally driving leasing performance and will understand how to differentiate and sell the lifestyle, privacy, space, garages, and other advantages of a Class A Build-to-Rent community.
This is a sales-first leasing role. Proven BTR lease-up performance and the ability to drive conversion are the primary considerations.
Pay: $125,000.00 - $200,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Application Question(s):
- Do you have demonstrated leasing conversion metrics of at least 5 units/week?
- Are you bilingual English / Spanish?
Work Location: In person
