Ignite Visibility is looking for a highly skilled full-time Paid Social Media Manager to join our fast-growing and fully remote digital marketing agency, based in San Diego. This position is a great opportunity for an individual with demonstrated paid social ad management excellence to apply and grow their skills on large-budget paid social media campaigns while working with a talented team, advanced processes, and interesting clients.
The Paid Social Media Manager will be responsible for leading medium, enterprise, franchise, and multi-location client media strategy, monitoring performance, and reporting to clients. The Paid Social Media Manager will also be expected to directly manage high-value client initiatives and provide strategic guidance for a team of Paid Media professionals.
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Lead paid social (Facebook) advertising strategy and execution for six to eight clients
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Develop and support end-to-end paid social strategy to align with brand and original content goals and initiatives (Lead-Gen & Ecommerce)
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Own channel measurement; tracking, monitoring, brand lift studies and optimizing performance against critical metrics
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Coordinate with Creative, PPC, analytics, SEO, social and web development teams
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Develop creative testing roadmap and participate in creative briefing and performance readouts
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Provide clear creative direction to designers
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Clearly communicate campaign changes and performance to the acquisition team and other strategic partners
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3+ years of paid media work experience with an emphasis in paid social
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Hands-on experience in managing monthly client campaign budgets from $20k+
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Proven success with both lead gen and eCommerce accounts
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Excel / Google Sheets competency including pivot tables and VLOOKUPs
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Data Studio or similar reporting experience with data visualization
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Bachelor's Degree in Business, Communication, Advertising, Marketing, or related field
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Strong presentation skills, creative, customer-focused, and action-oriented
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Critical thinker, relentless learner, with a winning can-do attitude
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Strong attention to detail
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Facebook / Instagram Ads
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LinkedIn Ads
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Google Analytics
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Facebook Blueprint Certified
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Experience managing paid social campaigns for franchise and/or multi-location businesses (strong plus)
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Emerging Paid Social Experience: Pinterest, Twitter/X, Snapchat, TikTok
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Display Ads Experience: YouTube, Google Display, Programmatic
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Paid Search & Shopping Experience
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Conversion Rate Optimization (CRO) experience
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Landing page platforms Unbounce
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A collaborative environment focused on client success and career development
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Fully remote workforce with optional San Diego office
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Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)
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Named Fastest-Growing Private Companies in San Diego (20162020)
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Named Best Places to Work in San Diego (2017, 2020)
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Named Inc. 5000 Fastest Growing Companies (20172020)
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Highly competitive salary ($70,000$80,000 base) + commission & bonus
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Full health and dental coverage
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Flexible work schedules
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Generous paid vacation, including your birthday and extra time off around major holidays
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401(k) retirement plan with employer match
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Employee advancement and growth potential
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Company-sponsored professional development opportunities
