Marketing Specialist (1 Position)Role Summary:
HiFi ROSE America is seeking a passionate and driven Marketing Specialist to elevate our premium high-fidelity audio brand within the U.S. market. In this role, you will lead localized brand marketing, digital content strategies, public relations, and high-impact media campaigns. The ideal candidate blends professional marketing expertise with a deep appreciation for premium audio technology, taking ownership of our relationships with top-tier audio reviewers, industry media, and our elite dealer network.
Key Responsibilities:
- Media & Reviewer Relations (PR): Strategically identify, pitch, and manage relationships with prominent Hi-Fi audio critics, reviewers, and specialized media outlets to secure authoritative product reviews and press coverage.
- Content & Campaign Localization: Adapt, create, and localize premium marketing collateral, press releases, and technical product feature stories tailored to the U.S. audiophile and premium consumer market.
- Digital & Social Media Management: Oversee and cultivate the brand's digital presence, including community management, social media channels, email newsletters, and website updates.
- Sales & Event Enablement: Collaborate closely with the product team to create high-quality marketing assets for authorized dealers, major industry exhibitions (e.g., AXPONA), and local launch events.
- HQ Liaison: Communicate seamlessly with global headquarters to align on marketing assets, product launch timelines, and global campaign updates.
Qualifications & Preferences:
[Required]
- Bachelor’s degree in Marketing, Communications, PR, Business, or a related field (or equivalent professional experience).
- Exceptional English writing, storytelling, and professional communication skills.
- A strong understanding of U.S. consumer culture, digital media trends, and luxury/premium brand positioning.
[Preferred / Big Plus]
- Hi-Fi Audio Industry Experience: Direct experience working within the high-fidelity audio, premium consumer electronics, or luxury lifestyle industries.
- Audiophile/Music Enthusiast: A genuine passion for high-resolution audio, acoustic technology, music, or high-end gear. Deep familiarity with the audiophile community and vocabulary is highly valued.
- Media Network: Established connections or proven experience communicating with technical reviewers, journalists, or lifestyle influencers.
Salary Range:
- $45,000 - $75,000 / year (Commensurate with experience)
How to Apply:
- Required Documents: English Resume (Cover Letter is optional but highly encouraged to showcase your passion for audio).
- Submission: Please email your application to [email protected] with the subject line [Application] Marketing Specialist - [Your Name].
Pay: $22.00 - $35.00 per hour
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Retirement plan
- Vision insurance
Work Location: In person
