We're looking for a creative powerhouse to lead our social media strategy, digital advertising, and brand presence. This isn't a "post and hope" gig — we need someone who can drive real engagement, grow our community, and amplify everything that makes MTKG special.
Bonus points if you are familiar and interested in the martial arts world! / Train yourself. Being able to understand and capture the energy of classes, sparring sessions and fight nights is a huge plus.
Content Marketing & Digital Media ManagerPosition Overview
We are seeking a creative, driven, and highly organized Content Marketing & Digital Media Manager to lead our digital presence and help grow our brand across multiple platforms. This role is responsible for content creation, social media management, paid advertising, website updates, e-commerce support, and event coverage. The ideal candidate is comfortable both behind the camera and behind the computer, with a strong understanding of digital marketing, storytelling, and performance analytics.
Key ResponsibilitiesSocial Media & Content Creation
- Manage and grow our social media platforms, including Instagram, TikTok, Facebook, YouTube, and emerging channels.
- Develop and execute monthly content calendars that highlight programs, coaches, events, member success stories, and community engagement.
- Create and publish engaging long-form and short-form content, including posts, reels, stories, videos, and captions that align with our brand voice.
- Capture, edit, and produce high-quality photo and video content both in-gym and at off-site events.
Video & Podcast Production
- Produce short-form video content for social media and long-form content such as event recaps, interviews, and promotional videos.
- Assist with podcast production, including episode uploads, show notes, scheduling, and distribution.
Paid Advertising & Marketing
- Build, manage, and optimize Meta (Facebook/Instagram) and Google Ads campaigns with a focus on lead generation and return on investment.
- Monitor campaign performance and continuously improve results through testing and optimization.
Website & E-Commerce Management
- Manage and update our Wix website, including adding new pages, updating content, maintaining schedules, and ensuring a polished user experience.
- Oversee our Shopify store by maintaining product listings, promotions, inventory updates, and fulfillment communication.
Analytics & Technology
- Utilize AI-powered tools to streamline content creation, scheduling, reporting, and campaign management.
- Track key performance metrics and provide regular reports on growth, engagement, lead generation, and overall marketing performance.
- Implement data-driven strategies to improve marketing effectiveness and achieve company goals.
Brand Representation
- Represent the company at local events, competitions, community activations, and special projects.
- Assist with event coverage, content capture, and brand promotion.
- Some evenings, weekends, and travel may be required.
Qualifications
- Experience in content creation, digital marketing, social media management, or a related field.
- Strong photo, video, and editing skills.
- Experience with Meta Ads Manager and Google Ads.
- Familiarity with Wix, Shopify, and content scheduling platforms.
- Knowledge of AI marketing tools and automation workflows.
- Excellent communication, organization, and project management skills.
- Passion for fitness, martial arts, sports, or community-driven brands is a plus.
Pay: $22.00 - $25.00 per hour
Benefits:
- Employee discount
- Flexible schedule
- Paid time off
Work Location: In person
