Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
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Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Product Marketing Manager on the YouTube Premium global marketing team, you will be a central part of the Product Marketing Manager (PMM) function, leading end-to-end core product marketing, driving global business strategy, positioning, and marketing initiatives across the YouTube Subscriptions portfolio to unlock long-term growth for YouTube Premium. You will be responsible for shaping our subscription product marketing and business plan, defining value propositions, steering Stock Keeping Unit (SKU) architecture, influencing ambitious product expansion efforts, and guiding global market expansion.
To do this you will partner closely with Product, Insights, Regional PMMs, and cross-functional leads to ensure strategic alignment and execute marketing plans that drive subscriber acquisition, engagement, and business impact. This is a highly cross-functional role requiring strong strategic thinking, data-driven decision-making, and executional excellence.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $116000 - $166000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.