The Sr. Manager, DTC Digital Performance is part of the Digital Marketing team within Incyte’s US Business Analytics function. This person will collaborate with Brand Marketers, Media Strategy and US Business Information Services to translate data into actionable insights (beyond scorecards/KPIs) to propel Incyte’s Omnichannel evolution, maximize the impact of consumer digital channels and tactics.
The successful candidate will bring a passion for translating data into “so what” and “now what” recommendations to drive change, a willingness to get hands-on with data/analytics, and an aptitude for identifying gaps and opportunities. Key success factors include a propensity for against the grain thinking, a constant drive to improve upon the status quo, and strong interpersonal & storytelling skills.
