Pay: $90,000.00 - $120,000.00 per year
Job description:
We are seeking a hands-on Performance Marketing Manager to lead multi-channel digital marketing efforts across a growing portfolio of home services companies. This is a high-impact role responsible for managing and optimizing PPC, LSA, and SEO performance across multiple business units.
This is a build-focused opportunity for someone who thrives in a fast-paced environment, enjoys solving structural challenges, and can quickly improve performance across under-optimized accounts. The ideal candidate is highly technical, data-driven, and comfortable working directly in accounts daily while also shaping long-term strategy.
Key Responsibilities:
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Manage and optimize Google Ads, Local Services Ads (LSA), and SEO performance across multiple locations
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Drive daily campaign improvements, budget allocation, and performance optimization
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Develop and execute channel strategies to improve lead generation and cost efficiency
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Oversee offshore contractors and agency partners (SEO & PPC support)
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Analyze performance data using CRM and marketing platforms to identify opportunities and gaps
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Partner with leadership to align marketing performance with business goals
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Ensure tracking, reporting, and attribution accuracy across all channels
What We’re Looking For:
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5+ years of hands-on PPC / paid search experience (Google Ads required)
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Strong experience with LSA and/or local service-based marketing
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Background in multi-location, franchise, or home services marketing preferred
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Proven ability to manage multiple accounts and drive measurable lead growth
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Strong analytical skills (Excel/Google Sheets, CRM reporting tools)
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Experience working with contractors or remote teams is a plus
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Self-starter who thrives in a fast-moving, performance-driven environment
What Success Looks Like:
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Improved lead volume and cost efficiency across PPC, LSA, and SEO channels
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Stronger campaign structure, tracking, and reporting systems
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Clear, scalable marketing processes across multiple business units
Benefits:
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Dental insurance
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Health insurance
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Life insurance
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Retirement plan
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Vision insurance
Experience:
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Google Ads: 5 years (Required)
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Local Service Ads (LSA): 5 years (Required)
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SEO tools: 5 years (Required)
Work Location: Remote
