We are currently ONLY seeking non-US candidates for this position.
This is a high strategy, client-facing role. Candidates should have strong English communication skills.
TNT Growth is a fully remote growth marketing company that helps fast-growing organizations build scalable marketing systems, high-performing campaigns, and innovative growth strategies. We are AI-forward, collaborative, and focused on blending human creativity with modern technology to drive measurable results.
We are seeking a highly creative, strategic, and analytically-minded Creative Strategist to join our remote global team on an ongoing contract basis.
The Creative Strategist will own the development of performance-driven creative for paid social and other growth channels — from initial hypothesis through concept, brief, production direction, and post-launch analysis. This role sits at the intersection of strategy, creative, and performance: you’ll translate audience insight and campaign data into testable creative concepts that move business metrics.
This is a fully remote international contractor role for candidates located outside of the United States.
Strategy & Research
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Develop creative strategies aligned with client growth goals across the full funnel (awareness, consideration, conversion, retention)
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Conduct customer research — review mining, support tickets, sales calls, surveys — to surface insights that drive new angles, hooks, and value propositions
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Run regular creative teardowns of competitors and category leaders; maintain a swipe file and inspiration library
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Build messaging frameworks grounded in established models (e.g., Jobs-to-be-Done, Eugene Schwartz awareness levels, value-equation thinking)
Creative Production & Briefing
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Write creative briefs that include hypothesis, audience, channel, format spec, and KPI — not just creative direction
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Develop ad concepts across formats (static, video, UGC, talking head, mixed media) for paid social and adjacent channels
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Brief and direct UGC creators, editors, designers, and freelance production partners
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Maintain a consistent creative output cadence and a healthy pipeline of concepts in market
Performance & Iteration
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Own a hypothesis-driven creative testing roadmap with clear variables (hook, angle, format, offer) and pre-defined success metrics
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Analyze creative performance in tools like Motion, Atria, Triple Whale, Meta Ads Manager, or equivalent and translate findings into the next round of concepts
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Partner with paid media to diagnose creative fatigue, scale winners, and retire losers based on thresholds for CPA, ROAS, hook rate, hold rate, and thumb-stop rate
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Lead post-launch analyses and retros that turn results into shareable learnings across the team
Collaboration
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Participate in client meetings and present strategic recommendations clearly and professionally
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Collaborate across internal teams (paid media, account, design) and external partners
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Stay current on marketing trends, AI tools, consumer behavior, and emerging digital platforms
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MUST have 4+ years specifically in performance/direct-response creative for paid social in DTC, B2B SaaS, or agency contexts
MUST have a portfolio with at least 3 case studies showing: starting hypothesis creative concept result- learning. No portfolio, no interview.
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MUST have strong English communication skills.
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Demonstrated quantitative literacy: comfort reading dashboards, calculating lift, understanding statistical significance basics, and clear command of CTR, CVR, CPA, ROAS, hook rate, hold rate, and contribution margin
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Strong writing chops in short-form ad copy, hooks, and scripts (15s / 30s / 60s)
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Excellent verbal and written English; comfortable presenting to clients in professional settings
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Strong understanding of customer psychology and at least one consumer behavior framework (e.g., JTBD, Schwartz awareness levels)
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Hands-on experience with AI creative and production tools — e.g., Midjourney, Runway, ChatGPT/Claude, ElevenLabs, CapCut, Descript, Figma
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Experience briefing and directing video creative (UGC, talking head, mixed media), not solo production only
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Strong organizational and project management skills with a high level of accountability and responsiveness
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Minimum 3–4 hours of daily overlap with US Eastern Time
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Experience working with remote international teams
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Experience in growth-stage companies or agencies
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Familiarity with creative analytics platforms (Motion, Atria, Triple Whale) and ad platforms (Meta Ads Manager, TikTok Ads Manager, Google Ads)
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Background managing or mentoring junior creatives, freelancers, or production teams
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Fully remote global team
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Asynchronous-first work environment with regular synchronous collaboration
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Collaborative and fast-moving environment
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Results-oriented culture focused on innovation, execution, and continuous improvement
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Regular communication through virtual meetings, messaging platforms, and collaborative project tools
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Compensation: $6,000 – $40,000 USD per year (depending on experience, expertise, and scope of work)
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12 paid holidays annually
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18 days of paid time off (PTO) annually
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