MARKETING DIRECTOR
Web Direct Brands, Inc.
Odessa, Florida
Starting Salary: $60,000 per year
Salary Progression: Scheduled $4,000 salary increases every six months of continued employment
Additional Compensation: Company performance-based bonus
Job Type: Full-time, exempt
Schedule: Monday through Friday, approximately 45–50 hours per week
Work Location: In person
STEP INTO MANAGEMENT AND MAKE A MEASURABLE DIFFERENCE
Web Direct Brands, Inc. is seeking a driven and capable individual who is ready to step into one of the most important leadership positions in our company.
The Marketing Director is one of five department leaders who report directly to the CEO, alongside the leaders of Operations, Manufacturing, Accounting, and AI Development.
This is not a narrowly defined marketing position. It is an opportunity to lead a department, develop employees, influence company strategy, and take responsibility for measurable results.
The successful candidate will lead a growing marketing staff of approximately 10–12 employees and will have the authority and responsibility to evaluate, hire, develop, motivate, discipline, and, when necessary, terminate members of the department.
We are looking for someone who wants more than a job. We want someone who is ready to take ownership, develop as a leader, and build a meaningful career.
Web Direct Brands is a company that demands achievement and rewards it. Successful department leaders have earned substantial raises and five-figure company performance-based bonuses.
This position begins at $60,000 per year and includes a structured salary progression of $4,000 after every six months of continued employment. This provides $8,000 in salary growth during each full year of continued employment, in addition to the opportunity to earn a company performance-based bonus.
If you are ready to step up, lead a team, and demonstrate what you can accomplish when given real responsibility, this opportunity may be for you.
PRIMARY RESPONSIBILITIES
The Marketing Director will:
- Lead, manage, evaluate, hire, develop, motivate, discipline, and direct the marketing, advertising, content, and promotional staff.
- Understand and implement the company’s marketing, branding, and business-development objectives.
- Prepare marketing strategies in collaboration with the CEO, other department leaders, and company staff.
- Manage and coordinate all marketing, advertising, promotional, and content-production activities.
- Establish clear departmental priorities, responsibilities, performance standards, and deadlines.
- Analyze market trends and recommend changes to marketing and business-development strategies based on data, analysis, and customer feedback.
- Manage consumer engagement across social-media platforms.
- Monitor industry developments, competitor activity, and marketing best practices.
- Oversee the creation and delivery of marketing campaigns and initiatives.
- Ensure that brand messaging remains clear, accurate, and consistent.
- Gather, evaluate, and apply customer and market insights.
- Improve and protect the company’s public image and the external perception of its brands.
- Lead content generation and production across websites, social media, email, video, print, and other media platforms.
- Collaborate with customer service, information technology, sales, procurement, and other departments.
- Identify and develop strategic partnerships and marketing opportunities.
- Conduct market research relating to existing and future products.
- Develop and implement marketing plans for new and existing products.
- Evaluate the effectiveness and productivity of marketing plans, campaigns, employees, and projects.
- Monitor, review, and report on marketing activities and results.
- Measure and report return on investment, conversion performance, customer-acquisition costs, revenue contribution, and other key performance indicators.
- Present recommendations and departmental results directly to the CEO.
QUALIFICATIONS
Candidates should have:
- A bachelor’s degree in marketing, business, communications, or a related field, or equivalent professional experience.
- At least two years of relevant marketing experience.
- Experience developing, implementing, or managing marketing strategies.
- Experience with customer research, market research, data analysis, or performance measurement.
- Experience using relevant marketing, analytics, content-management, social-media, or project-management software.
- The ability to manage multiple priorities and hold employees accountable for results.
- Strong written and verbal communication skills.
- Sound judgment and the ability to make decisions in a fast-moving business environment.
- The confidence and maturity necessary to lead employees and work directly with senior management.
Previous management experience is helpful, but we will seriously consider a highly capable and ambitious candidate who has demonstrated leadership potential and is ready to transition into management.
WHAT WE ARE LOOKING FOR
The strongest candidate will be someone who:
- Takes ownership rather than waiting to be directed.
- Is comfortable being measured by results.
- Can organize, motivate, and develop a diverse International team.
- Understands that leadership includes accountability.
- Can balance creativity with data, deadlines, and financial performance.
- Wants the opportunity to influence the direction and growth of a company.
- Is looking for a long-term career opportunity with substantial room for advancement.
COMPENSATION AND BENEFITS
Web Direct Brands offers:
- Starting salary of $60,000 per year
- Scheduled $4,000 salary increases every six months of continued employment
- Company performance-based bonus opportunity
- Health insurance support
- Dental insurance
- Vision insurance
- Paid time off
- Employee discounts
- Flexible scheduling where consistent with the responsibilities of the position
LOCATION REQUIREMENTS
This is an in-person leadership position located in Odessa, Florida.
Candidates must be able to reliably commute to Odessa, Florida 33556, or be prepared to relocate before beginning employment. Remote work is not available for this position.
COVER LETTER REQUIRED
A thoughtful, non-generic cover letter is required for serious consideration.
Before applying, please research Web Direct Brands, Inc., understand the types of products and businesses we operate, and explain:
- Why this leadership opportunity interests you.
- What experience, talent, or drive you would bring to the company.
- Why you believe you are ready to lead and develop a marketing department.
- What measurable difference you believe you could make at Web Direct Brands.
Generic cover letters that could be sent to any employer will not receive serious consideration.
Applications without cover letters will systematically be rejected.
Job Type: Full-time
Pay: Starting at $60,000 per year, with scheduled $4,000 salary increases every six months of continued employment
Expected Hours: Approximately 45–50 hours per week
Schedule: Monday through Friday
Work Location: In person in Odessa, Florida 33556
Pay: From $60,000.00 per year
Benefits:
- 401(k)
- 403(b)
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Professional development assistance
- Vision insurance
Work Location: In person
