Job Overview
We're hiring a Social Media Coordinator to run day-to-day social media execution across Instagram, Facebook, and TikTok. You'll bring our brand to life online — posting content, engaging our community, managing inbound messages, and turning trends into on-brand content — while working alongside a dedicated creative specialist who handles filming and editing, and a marketing agency that sets the strategic direction. You won't be building this from scratch or working alone: you're stepping into an established toolkit (Hootsuite) and a support system built to help you succeed.
Responsibilities
Daily
- Manage our social inbox (Hootsuite Nest) — respond to comments and DMs, and flag serious sales inquiries for follow-up
- Confirm scheduled content is publishing correctly across Instagram, Facebook, and TikTok
- Engage with our community on recent posts
Weekly
- Build and refine the week's content, captions, and scripts using our content calendar and AI drafting tools, matched to our brand voice
- Research trending audio, hashtags, and formats relevant to our audience and flag genuine opportunities
- Coordinate with our creative specialist on upcoming shoot needs based on the content calendar
- Keep the DM/comment queue current
Monthly
- Pull and summarize performance reporting (reach, engagement, follower growth, DM/lead volume)
- Meet with our marketing agency to review results and set direction for the next month's content
- Build out the next month's content calendar based on that direction
Skills
Required
- 0–3 years of experience managing social media accounts (professionally, through internships, or through demonstrable personal/freelance brand-building work)
- Comfortable writing in a brand voice that isn't your own personal voice
- Familiarity with Instagram, Facebook, and TikTok from a business/brand perspective, not just personal use
- Familiarity with Canva, Adobe, or other similar software tools
- Strong written communication skills — you'll be representing our brand directly in comments and DMs
- Organized and comfortable managing a content calendar and multiple deadlines
- A genuine interest in social media trends, especially on TikTok
- Comfortable learning new software tools (training provided on our specific platform, Hootsuite)
Preferred
- Direct experience with Hootsuite or a similar social media management platform (Buffer, Later, Sprout Social, etc.)
- Experience with e-commerce or social commerce (e.g., TikTok Shop)
- Interest in or familiarity with the jewelry, beauty, maker, or small-business/entrepreneur content space
- Basic comfort reading social media analytics and translating numbers into takeaways
Compensation & Benefits
- Salary: $45,000–$60,000/year base, depending on experience. Generous bonus program based on results.
- Benefits: Health insurance, Dental insurance, Vision insurance, HSA, Life & Disability, 401(k), PTO, 10 company holidays, other ancillary benefits.
Join us as a Social Media Coordinator and become a vital part of a vibrant team dedicated to innovative digital storytelling!
About Us
Sunstone Engineering LLC is dedicated to providing innovative and versatile welding and engraving products at affordable prices. Sunstone specializes in designing, engineering, and manufacturing fine spot micro welding and engraving solutions. Our product line includes laser, pulse arc, capacitive discharge, AC, and hot bar reflow welding systems that are used in a variety of industries and laboratories across the world.
Sunstone operates three distinct brands:
- Sunstone Permanent Jewelry: A feminine, clean, and empowering brand focused on permanent jewelry and its tools.
- Sunstone Welders: An industrial and educational brand, helping professionals with innovative welding solutions.
- PJX: A fun, girly, and informative brand catering to a vibrant, youthful audience.
Pay: $45,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person
